| 中文摘要 | 第1-4页 |
| ABSTRACT | 第4-8页 |
| CHAPTER ONE INTRODUCTION | 第8-11页 |
| ·OVERVIEW | 第8-9页 |
| ·A GENERAL INTRODUCTION TO THIS THESIS | 第9-11页 |
| ·Motivations for choosing this subject | 第9页 |
| ·Research questions | 第9-10页 |
| ·Research methodology and data collection | 第10页 |
| ·Outline of the thesis | 第10-11页 |
| CHAPTER TWO A REVIEW OF THE RELEVANT LITERATURE | 第11-20页 |
| ·A GENERAL INTRODUCTION TO MEMETICS | 第11-13页 |
| ·Definition of “meme” | 第11-12页 |
| ·The lifecycle of memes | 第12页 |
| ·The explanation of strong memes and weak memes | 第12-13页 |
| ·LITERATURE REVIEW OF MEMETICS | 第13-18页 |
| ·Related researches on memetics abroad | 第13-14页 |
| ·Related researches on memetics in China | 第14-15页 |
| ·He Ziran’s argumentations about the genotype and phenotype | 第15-16页 |
| ·He Ziran and He Xuelin’s development towards the imitation theory | 第16-18页 |
| ·LITERATURE REVIEW OF NEWS HEADLINE TRANSLATION | 第18-19页 |
| ·SUMMARY | 第19-20页 |
| CHAPTER THREE TWO THEORETICAL PRECONDITIONS OF THIS STUDY | 第20-25页 |
| ·THE STATEMENT ABOUT CREATION AND TRANSLATION OF THE NEWS HEADLINES | 第20-22页 |
| ·Translation is re-creating | 第20-21页 |
| ·Creative treason in news headline translation | 第21-22页 |
| ·THE PERTINENCE BETWEEN NEWS HEADLINES AND MEMES | 第22-25页 |
| ·The interrelationship between memetics and language | 第22-23页 |
| ·The interrelationship between memetics and news headline translation | 第23-25页 |
| CHAPTER FOUR MEMETIC MECHANISMS FOR E-C TRANSLATION OF NEWS HEADLINES | 第25-36页 |
| ·COGNITIVE MEMETIC MECHANISMS FOR HEADLINES’ BEING ACCEPTED | 第26-27页 |
| ·Memes’ dependence on people’s cognition | 第26页 |
| ·Memory | 第26-27页 |
| ·EMOTIVE MEMETIC MECHANISMS FOR HEADLINES’ BEING ACCEPTED | 第27-32页 |
| ·Curiosity | 第29-30页 |
| ·Focus on subsistence-related things | 第30-32页 |
| ·CULTURAL MEMETIC MECHANISMS FOR HEADLINES’ BEING ACCEPTED | 第32-36页 |
| CHAPTER FIVE STRATEGIES OF CREATING STRONG TRANSLATED NEWS HEADLINE MEMES | 第36-43页 |
| ·STRONG MEMES OF FORM IN NEWS HEADLINE TRANSLATION | 第37-42页 |
| ·Associative engraftment with the same form | 第37-38页 |
| ·Horizontal engraftment of homophony | 第38-39页 |
| ·Transplantation | 第39-40页 |
| ·The horizontal engraftment of the same structure | 第40-42页 |
| ·SUMMARY | 第42-43页 |
| CHAPTER SIX CONCLUSION | 第43-46页 |
| ·MAJOR FINDINGS | 第43-44页 |
| ·LIMITATIONS | 第44-45页 |
| ·SUGGESTIONS FOR FURTHER STUDY | 第45-46页 |
| ACKNOWLEDGEMENTS | 第46-47页 |
| REFERENCES | 第47-49页 |
| APPENDIX Ⅰ | 第49-50页 |
| APPENDIX Ⅱ | 第50-52页 |