| 摘要 | 第4-6页 |
| Abstract | 第6-7页 |
| Chapter 1 Introduction | 第10-18页 |
| 1.1 Research Background | 第11-14页 |
| 1.2 Research Objective and Significance | 第14-15页 |
| 1.3 Research Methodology | 第15-17页 |
| 1.3.1 Research Questions | 第15-16页 |
| 1.3.2 Research Method | 第16页 |
| 1.3.3 Data Collection | 第16-17页 |
| 1.4 Organization of the Thesis | 第17-18页 |
| Chapter 2 Literature Review | 第18-34页 |
| 2.1 Studies on Interpersonal Meaning | 第18-24页 |
| 2.1.1 Different Approaches to the Study of Interpersonal Meaning | 第18-21页 |
| 2.1.2 Interpersonal Meaning in Systemic-Functional Grammar | 第21-24页 |
| 2.2 Studies on Advertising | 第24-34页 |
| 2.2.1 Studies on Interpersonal Meaning in Advertising Texts | 第25-30页 |
| 2.2.2 Studies on Cosmetic Advertising Texts | 第30-34页 |
| Chapter 3 Theoretical Framework | 第34-49页 |
| 3.1 Interpersonal Function in Halliday’s Metafunction Theory | 第34-36页 |
| 3.1.1 Halliday’s Metafunction | 第34-35页 |
| 3.1.2 Interpersonal Meaning | 第35-36页 |
| 3.2 Ways to Realize Interpersonal Meaning | 第36-49页 |
| 3.2.1 Mood | 第36-40页 |
| 3.2.2 Modality | 第40-45页 |
| 3.2.3 Evaluation | 第45-47页 |
| 3.2.4 Person | 第47-49页 |
| Chapter 4 The Analysis of Chinese and English Cosmetic Advertising Texts | 第49-86页 |
| 4.1 Comparative Analysis of Mood System | 第49-65页 |
| 4.1.1 Comparative Analysis of Speech Roles | 第50-51页 |
| 4.1.2 Comparative Analysis of Mood Structures | 第51-65页 |
| 4.2 Comparative Analysis of Modality in Chinese and English Cosmetic Advertising Texts | 第65-74页 |
| 4.2.1 Comparative Analysis of Modal Operators | 第66-71页 |
| 4.2.2 Comparative Analysis of Modal Adjuncts | 第71-74页 |
| 4.3 Comparative Analysis of Evaluation | 第74-80页 |
| 4.3.1 Comparative Analysis of Adjectives | 第75-77页 |
| 4.3.2 Comparative Analysis of Verbs | 第77-80页 |
| 4.4 Comparative Analysis of Person System | 第80-86页 |
| Chapter 5 Conclusion | 第86-90页 |
| 5.1 A Summary of Major Findings | 第86-88页 |
| 5.2 Implications of the Study | 第88-89页 |
| 5.3 Limitations of the Study | 第89-90页 |
| References | 第90-95页 |
| Appendix Ⅰ | 第95-101页 |
| Appendix Ⅱ | 第101-108页 |
| Acknowledgements | 第108-109页 |
| Paper Published during Study | 第109-110页 |
