Acknowledgements | 第1-4页 |
Abstract | 第4-5页 |
内容摘要 | 第5-8页 |
Chapter One Introduction | 第8-10页 |
·Significance of the Research | 第8页 |
·Research Objective | 第8-9页 |
·General Organization | 第9-10页 |
Chapter Two Literature Review and Theoretical Foundation | 第10-13页 |
·Halliday's Interpersonal Meta-function | 第10-11页 |
·Some Other Theories on Interpersonal Meaning | 第11-12页 |
·Summary | 第12-13页 |
Chapter Three Data to be Analyzed | 第13-22页 |
·Features of Advertising English | 第13-19页 |
·The stylistic features | 第13-14页 |
·The lexical features | 第14-16页 |
·The syntactic features | 第16-18页 |
·The rhetoric features | 第18-19页 |
·Classification of Advertising English | 第19-20页 |
·Foci of Analysis in This Study | 第20-22页 |
Chapter Four Findings and Discussions | 第22-46页 |
·Interpersonal Meaning of Modality in Advertising English | 第22-26页 |
·Interpersonal meaning of modal auxiliaries | 第23-24页 |
·Interpersonal meaning of epistemic modal auxiliaries in advertising English | 第24-26页 |
·Interpersonal Meaning of Person Markers in Advertising English | 第26-33页 |
·Interpersonal functions of various person markers in advertising English | 第26-27页 |
·Interpersonal meaning of the first-person pronouns in advertising English | 第27-29页 |
·Interpersonal meaning of the second-person pronouns in advertising English | 第29-32页 |
·Interpersonal meaning of the third-person pronouns in advertising English | 第32-33页 |
·Summary | 第33页 |
·Interpersonal Meaning of Non-declaratives in Advertising English | 第33-39页 |
·Interpersonal meaning of yes/no interrogatives in advertising English | 第34-35页 |
·Interpersonal meaning of WH-interrogatives in advertising English | 第35-36页 |
·Interpersonal meaning of imperatives in advertising English | 第36-39页 |
·Interpersonal Meaning of Tense in Advertising English | 第39-42页 |
·Interpersonal meaning of tense shift between the past and the present | 第40-41页 |
·Interpersonal meaning of tense shift between the present and the future | 第41-42页 |
·Summary | 第42页 |
·Interpersonal Meaning of Hedges in Advertising English | 第42-44页 |
·Hedges reinforcing the truth-value of the proposition | 第43页 |
·Hedges toning down the message | 第43-44页 |
·Hedges introducing doubt | 第44页 |
·Interpersonal Meaning of Emphatics | 第44-46页 |
Chapter Five Conclusion | 第46-49页 |
·Major Conclusions Drawn in the Study | 第46-47页 |
·Suggestions for Future Study | 第47-49页 |
References | 第49-52页 |