| 摘要 | 第1-5页 |
| Abstract | 第5-8页 |
| Abbreviations | 第8-13页 |
| Chapter 1 Introduction | 第13-22页 |
| ·Problem Statement | 第13-14页 |
| ·Literature Review | 第14-20页 |
| ·Data Collection and Research Methodology | 第20-21页 |
| ·Layout of the Thesis | 第21-22页 |
| Chapter 2 Theoretical Foundation | 第22-28页 |
| ·RST as a Theory of Text Organization | 第22-23页 |
| ·Basic Terms in RST | 第23-24页 |
| ·Classification and Definition of RST Relations | 第24-26页 |
| ·Application of RST in MDA | 第26-27页 |
| ·Summary | 第27-28页 |
| Chapter 3 Visual-Verbal Relations in Taobao's Homepage | 第28-47页 |
| ·Images and Texts in Taobao's Homepage | 第28-29页 |
| ·Single Visual-Verbal Relation in Taobao's Homepage | 第29-38页 |
| ·Elaboration Relation | 第29-31页 |
| ·Enablement Relation | 第31-33页 |
| ·Preparation Relation | 第33-36页 |
| ·Restatement Relation | 第36-38页 |
| ·Multiple Visual-Verbal Relation in Taobao's Homepage | 第38-46页 |
| ·Elaboration and Restatement Relation | 第38-42页 |
| ·Elaboration and Preparation Relation | 第42-44页 |
| ·Elaboration, Preparation and Restatement Relation | 第44-46页 |
| ·Summary | 第46-47页 |
| Chapter 4 Visual-Verbal Relations in Amazon's Homepage | 第47-60页 |
| ·Images and Texts in Amazon's Homepage | 第47-48页 |
| ·Single Visual-Verbal Relation in Amazon's Homepage | 第48-54页 |
| ·Elaboration Relation | 第48-50页 |
| ·Preparation Relation | 第50-52页 |
| ·Restatement Relation | 第52-54页 |
| ·Multiple Visual-Verbal Relation in Amazon's Homepage | 第54-58页 |
| ·Elaboration and Evaluation Relation | 第54-56页 |
| ·Enablement and Preparation Relation | 第56-58页 |
| ·Summary | 第58-60页 |
| Chapter 5 Comparison of Visual-Verbal Relations Between the Two Homepages | 第60-66页 |
| ·Similarities Between the Two Homepages | 第60-63页 |
| ·Differences Between the Two Homepages | 第63-65页 |
| ·Summary | 第65-66页 |
| Chapter 6 Communicative Functions in the Visual-Verbal Relations | 第66-75页 |
| ·"To Tell" Function and "to Do" Function | 第66-68页 |
| ·"To Tell" Function in Taobao's and Amazon's Homepages | 第68-71页 |
| ·"To Tell" Function in Taobao's Homepage | 第68-69页 |
| ·"To Tell" Function in Amazon's Homepage | 第69-71页 |
| ·"To Do" Function in Taobao's and Amazon's Homepages | 第71-74页 |
| ·"To Do" Function in Taobao's Homepage | 第71-72页 |
| ·"To Do" Function in Amazon's Homepage | 第72-74页 |
| ·Summary | 第74-75页 |
| Chapter 7 Conclusion | 第75-77页 |
| ·Major Findings and Implications | 第75-76页 |
| ·Limitations and Suggestions for Further Study | 第76-77页 |
| Bibliography | 第77-81页 |
| Appendices | 第81-85页 |
| Appendix 1 Definitions of Nucleus-Satellite Presentational Relations | 第81-82页 |
| Appendix 2 Definitions of Nucleus-Satellite Subject Matter Relations | 第82-84页 |
| Appendix 3 Definitions of Multinuclear Subject Matter Relations | 第84-85页 |
| Acknowledgements | 第85页 |
