| Acknowledgements | 第1-4页 |
| Abstract in Chinese | 第4-6页 |
| Abstract in English | 第6-11页 |
| 1． Introduction | 第11-15页 |
| 2． Literature Review | 第15-32页 |
| 2．1 Communicative Competence | 第15-18页 |
| 2．2 Pragmatic Competence | 第18-24页 |
| 2．3 Context | 第24-27页 |
| 2．4 Pragmatic Failure | 第27-32页 |
| 3． Pre-test of Non-English Majors' Pragmatic Competence | 第32-45页 |
| 3．1 Methods | 第32-33页 |
| 3．2 Results | 第33-35页 |
| 3．2．1 Findings | 第33-34页 |
| 3．2．2 Discussion | 第34-35页 |
| 3．3 Causes of Pragmatic Failure | 第35-45页 |
| 3．3．1 Improper Teaching | 第35-37页 |
| 3．3．2 The Transfer of Language Itself | 第37-39页 |
| 3．3．2．1 The Difference in Connotation and Denotation of Words | 第37-38页 |
| 3．3．2．2 The Inexplicit Deictic Expression of Words | 第38页 |
| 3．3．2．3 The Difference in Sentence Structure | 第38-39页 |
| 3．3．3 The Transfer of Cultural Meaning | 第39-43页 |
| 3．3．3．1 The Way of Performing Speech Act | 第40-41页 |
| 3．3．3．2 The Way of Starting a Discourse | 第41-42页 |
| 3．3．3．3 The Way of Constructing a Discourse | 第42-43页 |
| 3．3．4 The Transfer of Situational Meaning | 第43-45页 |
| 4． Developing Non-English Majors' Pragmatic Competence in Intensive Reading | 第45-75页 |
| 4．1 Strengthening English Output | 第46-52页 |
| 4．2 Introducing Some Useful Pragmatic Principles in Intensive Reading | 第52-58页 |
| 4．2．1 Importance of Introducing Pragmatic Principles | 第52-53页 |
| 4．2．2 The Cooperative Principle | 第53-54页 |
| 4．2．3 The Politeness Principle | 第54-58页 |
| 4．3 Integrating Cultural Components into Intensive Reading | 第58-75页 |
| 4．3．1 Content of Culture Teaching | 第59-61页 |
| 4．3．2 Activities of Integrating Cultural Components into Intensive Reading | 第61-75页 |
| 4．3．2．1 Integrating Culture into Teaching of Vocabulary | 第61-65页 |
| 4．3．2．2 Integrating Culture into Teaching of Grammar | 第65-67页 |
| 4．3．2．3 Integrating Culture into Teaching of Writing | 第67-69页 |
| 4．3．2．4 Integrating Culture into Teaching of Text-based Reading | 第69-75页 |
| 5． Post-test of Non-English Majors' Pragmatic Competence | 第75-81页 |
| 5．1 Methods | 第75-77页 |
| 5．2 Results | 第77-81页 |
| 5．2．1 Findings | 第77-78页 |
| 5．2．2 Discussion | 第78-81页 |
| 6． Conclusion | 第81-83页 |
| Bibliography | 第83-88页 |
| Appendix Ⅰ | 第88-90页 |
| Appendix Ⅱ | 第90-94页 |
| Appendix Ⅲ | 第94-97页 |
