| 摘要 | 第1-3页 |
| Abstract | 第3-4页 |
| 中文文摘 | 第4-8页 |
| Synopsis | 第8-12页 |
| Introduction— Definition of Rhetoric and Its Self-Effacement in History | 第12-15页 |
| Chapter1— The Presence of Rhetoric in Modern Western Society | 第15-17页 |
| Chapter2 — Two Examples of American Journalistic Discourses | 第17-23页 |
| ·" We report, You decide" | 第17页 |
| ·"Facts" and Rhetoric | 第17-19页 |
| ·Conceptual Framework | 第19-23页 |
| Chapter3— Closer Examination of the American "Free and Balanced" Mainstream Media | 第23-28页 |
| ·High Institutional Ethos | 第23-24页 |
| ·Constraints in Objective Reporting | 第24-28页 |
| Chapter4— Ways to Disguise the Discrepancy | 第28-35页 |
| ·The Importance of the Institutional Ethos | 第28-30页 |
| ·The Successful Use of "Facts" in Reporting | 第30-31页 |
| ·How to Voice Opinions | 第31-33页 |
| ·Rhetoric and "Dirty word" | 第33-35页 |
| Chapter5—Rhetorical Engagement Between the American and the Chinese media | 第35-40页 |
| ·The Engagement | 第35-36页 |
| ·What the America Media have Gained and the Chinese Media have Lost and the Reasons | 第36-40页 |
| Chapter6— Suggestions for the Chinese Media | 第40-45页 |
| ·Why and How to "Talk Back" | 第40页 |
| ·Three Basic Principles | 第40-45页 |
| Chapter7- Propagandizing in the Name of Anti-Propaganda | 第45-47页 |
| Conclusion— Rhetoric as a Neutral Tool | 第47-48页 |
| Bibliography | 第48-50页 |
| 攻读学位期间承担的科研任务与主要成果 | 第50-51页 |
| Acknowledgement | 第51-52页 |
| 个人简历 | 第52-53页 |
| 福建师范大学学位论文使用授权声明 | 第53页 |
