Acknowledgements | 第1-5页 |
Abstract | 第5-7页 |
中文摘要 | 第7-10页 |
Chapter 1 Introduction | 第10-20页 |
·Literature Review | 第10-14页 |
·Defining Fuzziness | 第14-17页 |
·Defining Business English | 第17-18页 |
·The Structure of the thesis | 第18-20页 |
Chapter 2 Attributes of Fuzzy Natural Language and Business English | 第20-30页 |
·Attributes of Fuzzy Natural Language and Business English | 第20-27页 |
·Indeterminacy | 第21-23页 |
·Determinacy | 第23-25页 |
·Variability | 第25-27页 |
·Attributes of Business English | 第27-30页 |
·Sense of Purpose | 第27-28页 |
·Social Aspects | 第28-29页 |
·Clear Communication | 第29-30页 |
Chapter 3 Fuzziness in Business English | 第30-51页 |
·Presence of Fuzziness in Business Environments | 第30-48页 |
·in Establishing Business Relations | 第30-34页 |
·in Enquiry | 第34-37页 |
·in Offer | 第37-38页 |
·in Negotiation | 第38-40页 |
·in Order | 第40-42页 |
·in Complaint & Adjustment | 第42-44页 |
·in Transport | 第44-45页 |
·in Payment | 第45-46页 |
·in Trade Promotion and Advertisement | 第46-48页 |
·Fuzziness versus Ambiguity | 第48-50页 |
·Summary | 第50-51页 |
Chapter 4 Functions of Fuzziness in Business English | 第51-66页 |
·Giving the right amount of information | 第51-54页 |
·Deliberately withholding information | 第54-57页 |
·Using language persuasively | 第57-59页 |
·Self-protection | 第59-63页 |
·Showing politeness | 第63-65页 |
·Summary | 第65-66页 |
Chapter 5 Principles and Tactics of the Application of Fuzziness in Business English | 第66-79页 |
·Principles of the Application of Fuzziness in Business English | 第66-74页 |
·Co-operative Principle and Fuzzy Language in Business English | 第66-69页 |
·Politeness Principle and Fuzzy Language in Business English | 第69-71页 |
·Relevance Principle and Fuzzy Language in Business English | 第71-74页 |
·Tactics of the Application of Fuzziness in Business English | 第74-79页 |
·Fuzziness by choice of fuzzy words---- Lexical Level | 第74-76页 |
·Fuzziness by choice of fuzzy sentences--- Syntactic Level | 第76-77页 |
·Fuzziness by choice of fuzzy paragraphs----Discourse Level | 第77-79页 |
Chapter 6 Conclusion | 第79-83页 |
·Major Findings | 第79-80页 |
·Implications | 第80-81页 |
·Limitations of the present research | 第81页 |
·Suggestions for further study | 第81-83页 |
Bibliography | 第83-86页 |