| 摘要 | 第3-5页 |
| ABSTRACT | 第5-6页 |
| LIST OF ABBREVIATIONS | 第9-10页 |
| Chapter One Introduction | 第10-18页 |
| 1.1 BACKGROUND OF THE RESEARCH | 第10-11页 |
| 1.2 PURPOSE OF THE RESEARCH | 第11页 |
| 1.3 SIGNIFICANCE FOR THE RESEARCH | 第11-12页 |
| 1.3.1 Academic significance | 第11-12页 |
| 1.3.2 Practical significance | 第12页 |
| 1.4 METHODOLOGY OF THE RESEARCH | 第12-16页 |
| 1.4.1 Research Questions | 第12-13页 |
| 1.4.2 Data Collection | 第13-14页 |
| 1.4.3 Instrument and Procedures for the Data Analysis | 第14-16页 |
| 1.5 ORGANIZATION OF THE THESIS | 第16-18页 |
| Chapter Two Literature Review | 第18-26页 |
| 2.1 OVERVIEW OF CORPORATE SOCIAL RESPONSIBILITY REPORT | 第18-22页 |
| 2.1.1 Definition of Corporate Social Responsibility Report | 第18-19页 |
| 2.1.2 Functions of Corporate Social Responsibility Report | 第19-20页 |
| 2.1.3 Relationship between CSR and Corporate Image as well as stakeholders’ connection | 第20-21页 |
| 2.1.4 Retrospection of Studies on Corporate Social Responsibility Report | 第21-22页 |
| 2.2 OVERVIEW OF APPRAISAL THEORY | 第22-24页 |
| 2.2.1 Origin of Appraisal Theory | 第22页 |
| 2.2.2 Application of Appraisal Theory | 第22-24页 |
| 2.3 SUMMARY | 第24-26页 |
| Chapter Three Theoretical Framework for Current Study | 第26-36页 |
| 3.1 OUTLINE OF APPRAISAL THEORY | 第26页 |
| 3.2 SUBCATEGORIES OF APPRAISAL THEORY | 第26-35页 |
| 3.2.1 Attitude | 第27-29页 |
| 3.2.2 Engagement | 第29-32页 |
| 3.2.3 Graduation | 第32-35页 |
| 3.3 SUMMARY | 第35-36页 |
| Chapter Four Appraisal Analysis of CSR Reports | 第36-84页 |
| 4.1 OVERVIEW | 第36-38页 |
| 4.2 COMPARATIVE ANALYSIS OF CSR REPORT THROUGH APPRAISAL THEORY | 第38-81页 |
| 4.2.1 Comparative Analysis of Attitude resources of Different CSR Report | 第38-60页 |
| 4.2.2 Comparative Analysis of Engagement resources of Different CSR Report | 第60-73页 |
| 4.2.3 Comparative Analysis of Graduation resources of Different CSR Report | 第73-81页 |
| 4.3 SUMMARY | 第81-84页 |
| Chapter Five Conclusion | 第84-88页 |
| 5.1 RESEARCH RESULTS AND NEW FINDINGS | 第84-86页 |
| 5.2 LIMITATIONS | 第86-87页 |
| 5.3 SUGGESTIONS | 第87-88页 |
| Acknowledgements | 第88-90页 |
| References | 第90-94页 |
| Appendices | 第94-95页 |
| APPENDIXⅠDATA RESOURCES OF 6 CSR REPORTS | 第94-95页 |
| APPENDIXⅡSCHEME OF APPRAISAL FRAMEWORK APPLIED TO UAM CORPUS TOOL | 第95页 |
