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A Study on Manipulation in Chinese and American Corporate Profile from the Perspective of Impression Management Theory

ACKNOWLEDGEMENTS第5-6页
ABSTRACT第6-7页
摘要第8-12页
CHAPTER ONE INTRODUCTION第12-16页
    1.1 Background of the Study第12页
    1.2 Significance of the Study第12-14页
    1.3 Objectives of the Study第14页
    1.4 Organization of the Thesis第14-16页
CHAPTER TWO LITERATURE REVIEW第16-26页
    2.1 Review on Corporate Profile第16-20页
        2.1.1 Definition of Corporate Profile第16-17页
        2.1.2 Previous Studies on Corporate Profile Abroad第17-18页
        2.1.3 Previous Studies on Corporate Profile at Home第18-20页
    2.2 Studies of Manipulation in Discourse Abroad and at Home第20-25页
        2.2.1 Definition of Manipulation第20-21页
        2.2.2 Studies on Manipulation in Discourse Abroad第21-23页
        2.2.3 Studies on Manipulation in Discourse at Home第23-25页
    2.3 Summary第25-26页
CHAPTER THREE THEORETICAL FRAMWORK第26-37页
    3.1 Impression Management第26-32页
        3.1.1 Definition of Impression Management第26-30页
        3.1.2 Strategies of Impression Management第30-32页
    3.2 Two-component Model of Impression Management第32-36页
        3.2.1 Impression Motivation第33-36页
        3.2.2 Impression Construction第36页
    3.3 Summary第36-37页
CHAPTER FOUR RESEARCH METHODOLOGY第37-41页
    4.1 Data Collection第37-38页
    4.2 Research Questions第38页
    4.3 Research Methods第38-39页
    4.4 Procedure of the Present Study第39-41页
CHAPTER FIVE MANIPULATION ANALYSIS WITH TWO-COMPONENT MODEL第41-68页
    5.1 Impression Motivation of Manipulation in Chinese and American Corporate Profiles第41-50页
        5.1.1 Obtaining Social and Material Outcomes第42-49页
        5.1.2 Establishing and Developing Self-identity第49-50页
    5.2 Impression Construction of Manipulation in Chinese and American Corporate Profiles第50-67页
        5.2.1 The Desired Impressions to Construct第51页
        5.2.2 Impression Management Strategies第51-67页
    5.3 Summary第67-68页
CHAPTER SIX CONCLUSION第68-72页
    6.1 Major Findings of the Study第68-69页
    6.2 Limitations of the Present Study第69-70页
    6.3 Suggestions for Further Study第70-72页
WORKS CITED第72-76页
APPENDIX I第76-78页
APPENDIX II第78-86页

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