| 摘要 | 第4-5页 |
| Abstract | 第5-6页 |
| 目录 | 第7-9页 |
| Chapter Ⅰ Introduction | 第9-13页 |
| 1.1 Cyber language and Chinese new forms of address on the Internet | 第9-11页 |
| 1.1.1 Cyber language | 第9-10页 |
| 1.1.2 Chinese new forms of address on the Internet | 第10-11页 |
| 1.2 Significance and reasons of the study | 第11页 |
| 1.3 Research method and organization of the stuay | 第11-13页 |
| Chapter Ⅱ Literature Review and Theoretical Basis | 第13-24页 |
| 2.1 Sociolinguistics | 第13-18页 |
| 2.1.1 Varieties of language | 第13-16页 |
| 2.1.2 Prototype and language | 第16-18页 |
| 2.2 Ecolinguistics | 第18-22页 |
| 2.2.1 Linguistic diversity | 第19-21页 |
| 2.2.2 memetic theory | 第21-22页 |
| 2.3 Summary | 第22-24页 |
| Chapter Ⅲ Analyses of Chinese New Forms of Address on the Internet | 第24-36页 |
| 3.1 Emergence and development of Chinese new forms of address on the Internet | 第24-28页 |
| 3.1.1 'ABB'style of address forms | 第24-26页 |
| 3.1.2 'Central word+relative appellation' style of address | 第26-28页 |
| 3.2 Structural Features of Chinese new forms of address on the Internet | 第28-31页 |
| 3.2.1 Structural features of 'ABB' style of address forms | 第28-29页 |
| 3.2.2 Structural features of 'central word+relative apellation' style of address forms | 第29-31页 |
| 3.3 Causes of formation of Chinese new forms of address on the Internet | 第31-36页 |
| 3.3.1 Prototype | 第31-32页 |
| 3.3.2 Semantic extension | 第32-34页 |
| 3.3.3 Socialization | 第34-36页 |
| Chapter Ⅳ The Relationship Between Social Factors and Chinese New Forms of Address on theInternet | 第36-48页 |
| 4.1 Chinese new forms of address on the Internet and cultural factors | 第36-41页 |
| 4.1.1 Collectivism | 第36-39页 |
| 4.1.2 Internet culture | 第39-40页 |
| 4.1.3 The cultural meanings of new forms of address on the Internet | 第40-41页 |
| 4.2 Chinese new forms of address on the Internet and economic factors | 第41-46页 |
| 4.2.1 Related language facts | 第41-43页 |
| 4.2.2 Rapid economic development | 第43-45页 |
| 4.2.3 Time-saving and high efficiency | 第45-46页 |
| 4.3 The social value of new forms of address on the Internet | 第46-48页 |
| Chapter Ⅴ Ecolinguistic Analyses of New Forms of Address on the Internet | 第48-59页 |
| 5.1 Ecolinguistic competition mechanism of new forms of address on the Internet | 第49-53页 |
| 5.1.1 Adaptation and selection | 第49-52页 |
| 5.1.2 Language transmission | 第52-53页 |
| 5.2 Linguistic diversity of new forms of address on the Internet | 第53-57页 |
| 5.2.1 Integrality and diversity of language ecological system | 第54-55页 |
| 5.2.2 New forms of address and environment | 第55-57页 |
| 5.3 Ecolinguistic attitudes towards new forms of address on the Internet and Cyber language | 第57-59页 |
| Chapter Ⅵ Conclusion | 第59-62页 |
| 6.1 Major findings and implications | 第59-60页 |
| 6.2 Limitations and suggestions for further study | 第60-62页 |
| References | 第62-65页 |
| Acknowledgements | 第65页 |
