| Acknowledgements | 第1-6页 |
| ABSTRACT | 第6-8页 |
| 摘要 | 第8-9页 |
| Table of Contents | 第9-11页 |
| Chapter One INTRODUCTION | 第11-13页 |
| ·Background of the Study | 第11页 |
| ·Significance of the Study | 第11-12页 |
| ·Structure of the Thesis | 第12-13页 |
| Chapter Two LITERATURE REVIEW | 第13-27页 |
| ·Basic Perspectives of Chinese and English Euphemisms | 第13-17页 |
| ·Definition of euphemisms | 第13-14页 |
| ·Origin of euphemisms | 第14-16页 |
| ·Classification of euphemisms | 第16-17页 |
| ·Euphemisms and Culture | 第17-19页 |
| ·Language and culture | 第17-18页 |
| ·Euphemisms and language | 第18页 |
| ·Culture and euphemisms | 第18-19页 |
| ·Theoretical Foundations | 第19-22页 |
| ·Cooperative Principle | 第19-20页 |
| ·Politeness Principle | 第20-21页 |
| ·Face Theory | 第21-22页 |
| ·Previous Studies on Chinese and English Euphemisms | 第22-27页 |
| ·Studies on Chinese euphemisms | 第22-23页 |
| ·Studies on English euphemisms | 第23-25页 |
| ·Related studies on Occupational Euphemisms | 第25页 |
| ·Limitations of previous studies | 第25-27页 |
| Chapter Three MOTIVES FOR CHINESE AND ENGLISH OCCUPATIONAL EUPHEMISMS | 第27-33页 |
| ·Motives for English Occupational Euphemisms | 第28-30页 |
| ·From the perspective of occupational value | 第28-29页 |
| ·From the perspective of occupational status | 第29-30页 |
| ·From the perspective of occupational psychology | 第30页 |
| ·Motives for Chinese Occupational Euphemisms | 第30-33页 |
| ·Values of traditional occupations | 第31页 |
| ·Virtues of honesty and modesty | 第31-32页 |
| ·Implementation of reform and opening up policy | 第32-33页 |
| Chapter Four COMPARISON BETWEEN CHINESE AND ENGLISH OCCUPATIONAL EUPHEMISMS | 第33-50页 |
| ·Principles of Formation | 第33-36页 |
| ·Principle of Distance | 第34-35页 |
| ·Principle of Correlation | 第35-36页 |
| ·Principle of Pleasantness | 第36页 |
| ·Means of Formation | 第36-42页 |
| ·Mark of technical expertise | 第37-39页 |
| ·Mark of title | 第39-40页 |
| ·Mark of taste | 第40-41页 |
| ·Mark of gender | 第41-42页 |
| ·Methods of Expression | 第42-46页 |
| ·Elevation | 第43-44页 |
| ·Beautification | 第44-45页 |
| ·Technicalization | 第45-46页 |
| ·Homoplasy of Chinese and English Occupational Euphemisms | 第46-50页 |
| ·Violation of Cooperative Principle | 第46-47页 |
| ·Observance of Politeness Principle and Face Theory | 第47-50页 |
| Chapter Five CONCLUSION | 第50-53页 |
| ·Concluding Remarks | 第50-52页 |
| ·Limitations and Suggestions for Future Study | 第52-53页 |
| References | 第53-57页 |
