Acknowledgement | 第1-9页 |
ABSTRACT | 第9-11页 |
摘要 | 第11-17页 |
CHAPTER I INTRODUCTION | 第17-22页 |
·Research Background | 第17-18页 |
·Rationale of the Study | 第18-20页 |
·Objectives of the Study | 第20-21页 |
·Organization of the Study | 第21-22页 |
CHAPTER II LITERATURE REVIEW | 第22-32页 |
·Classification of Advertisement | 第22-23页 |
·Previous Studies of Advertisements and Job Advertisements | 第23-26页 |
·Previous Studies of Interpersonal Meaning | 第26-29页 |
·The Application of SFG to Interpersonal Meaning Study | 第29-30页 |
·Summary | 第30-32页 |
CHAPTER III THEORETICAL BACKGROUND | 第32-49页 |
·Halliday’s Systemic Functional Grammar | 第32-33页 |
·Theoretical Framework of the Present Study | 第33-35页 |
·Mood | 第35-39页 |
·Speech Roles, Speech Functions and Responses | 第35-38页 |
·Mood Structures | 第38-39页 |
·Modality | 第39-47页 |
·Types of Modality | 第40-43页 |
·Orientations of Modality | 第43-45页 |
·Values of Modality | 第45-47页 |
·Summary | 第47-49页 |
CHAPTER IV RESEARCH METHODOLOGY | 第49-52页 |
·Data Collection | 第49页 |
·Data Processing | 第49-52页 |
CHAPTER V INTERPERSONAL MEANIGN REFLECTED IN JOB ADVERTISEMENTS ON NEEDS OF BUSINESS ENGLISH TALENTS | 第52-89页 |
·Interpersonal Meaning Realized by Mood System | 第52-71页 |
·Distribution and Frequencies of Speech Roles and Mood Structures | 第53-54页 |
·Interpersonal Meaning in Giving Information | 第54-59页 |
·Declarative as Statement | 第54-56页 |
·Declarative as Offer | 第56-58页 |
·Imperative as Offer | 第58-59页 |
·Interpersonal Meaning in Demanding Action | 第59-66页 |
·Imperative as Command | 第60-61页 |
·Interrogative as Question | 第61-62页 |
·Declarative as Command | 第62-64页 |
·Modulated Declarative as Question | 第64-66页 |
·“If…” Structure to Initiate a Dialogue | 第66-67页 |
·Elliptical Structures | 第67-69页 |
·Summary | 第69-71页 |
·Interpersonal Meaning Realized by Modality System | 第71-89页 |
·Modalization | 第73-80页 |
·Probability | 第73-77页 |
·Usuality | 第77-80页 |
·Modulation | 第80-86页 |
·Obligation | 第80-83页 |
·Inclination | 第83-86页 |
·Politeness Strategy | 第86-88页 |
·Summary | 第88-89页 |
CHAPTER VI CONCLUSION | 第89-93页 |
·Major Findings of the Present Study | 第89-91页 |
·Implications of the Present Study | 第91-92页 |
·Limitations of the Present Study and Suggestions for the Future Study | 第92-93页 |
REFERENCE | 第93-95页 |