首页--语言、文字论文--汉语论文--语义、词汇、词义(训诂学)论文--现代词汇论文

中美微商化妆品广告语言的人际意义对比研究

Abstract第3-4页
摘要第5-9页
1 Introduction第9-14页
    1.1 Research background第9-10页
    1.2 The significance of the research第10-11页
    1.3 Research questions and research method第11-13页
    1.4 The organization of the thesis第13-14页
2 Literature Review第14-24页
    2.1 Studies on interpersonal meaning第14-20页
        2.1.1 Studies abroad第14-17页
        2.1.2 Studies at home第17-20页
    2.2 Studies on cosmetic advertising language第20-22页
        2.2.1 The definition of advertising第20-21页
        2.2.2 Studies on cosmetic advertising language第21-22页
    2.3 Summary第22-24页
3 Theoretical Framework第24-30页
    3.1 Systemic-Functional Grammar第24-25页
    3.2 Realization of interpersonal meaning第25-30页
        3.2.1 Mood system第25-27页
        3.2.2 Modality system第27-28页
        3.2.3 Personal pronouns第28-29页
        3.2.4 Evaluation第29-30页
4 Results and Discussion第30-63页
    4.1 Comparative analysis of mood system in Chinese and Americanmicro-business cosmetic advertising language第30-45页
        4.1.1 Speech roles and speech functions第30-32页
        4.1.2 Mood types第32-44页
        4.1.3 Similarities and differences in mood system第44-45页
    4.2 Comparative analysis of modality system in Chinese and Americanmicro-business cosmetic advertising language第45-54页
        4.2.1 Modal operators第46-50页
        4.2.2 Modal adjuncts第50-53页
        4.2.3 Similarities and differences in modality system第53-54页
    4.3 Comparative analysis of personal pronouns in Chinese and Americanmicro-business cosmetic advertising language第54-59页
        4.3.1 First personal pronoun第55-56页
        4.3.2 Second personal pronoun第56-57页
        4.3.3 Third personal pronoun第57-58页
        4.3.4 Similarities and differences in personal pronouns第58-59页
    4.4 Comparative analysis of evaluation in Chinese and Americanmicro-business cosmetic advertising language第59-63页
        4.4.1 Adjectives第60-61页
        4.4.2 Adverbs第61-62页
        4.4.3 Similarities and differences in evaluation第62-63页
5 Conclusion第63-67页
    5.1 Major findings第63-64页
    5.2 Implications of the study第64-66页
    5.3 Limitations of the study第66-67页
Bibliography第67-70页
Acknowledgements第70-71页
攻读硕士学位期间发表的论文第71-74页
Appendix Ⅰ第74-82页
Appendix Ⅱ第82-92页

论文共92页,点击 下载论文
上一篇:阐释学视角下译者主体性的对比研究--以《飞鸟集》两汉译文为例
下一篇:中美访谈节目的会话分析研究--以《鲁豫有约》和《艾伦秀》为例