| Introduction | 第1-13页 |
| 1． A Brief Survey of Some Important Issues in Intercultural Communication | 第13-21页 |
| 1．1． Cross-cultural Versus Intercultural | 第14-15页 |
| 1．2． ESL Versus EFL | 第15-16页 |
| 1．3． The Relationship between Language and Culture | 第16-21页 |
| 2． Pragmatic Failure in Intercultural Communication | 第21-34页 |
| 2．1． A Brief Review of Research on Pragmatics | 第21-24页 |
| 2．2． The Definition of Pragmatic Failure | 第24-27页 |
| 2．3． The Reasons for Intercultural Pragmatic Failure | 第27-30页 |
| 2．4． The Categories of Pragmatic Failure in Intercultural Communication | 第30-34页 |
| 3． Cultural Transfer in Intercultural Communication | 第34-77页 |
| 3．1． The Theoretical Statement of Cultural Transfer | 第35-39页 |
| 3．2． The Surface-Structure Transfer | 第39-54页 |
| 3．2．1． The Cultural Study of Language Forms | 第40-49页 |
| 3．2．2． Speech Act | 第49-54页 |
| 3．3 The Deep-Structure Transfer | 第54-77页 |
| 3．3．1． Cultural Values | 第56-66页 |
| 3．3．2． Mode of Thinking | 第66-70页 |
| 3．3．3． Religious Beliefs | 第70-73页 |
| 3．3．4． Ethics | 第73-77页 |
| 4． A Suggestion for College English Teaching in China:Developing Students' Cultural Awareness and Creativity | 第77-91页 |
| 4．1． The Necessity of Culture Teaching in College English Teaching | 第78-82页 |
| 4．2． The Development of Students' Cultural Awareness and Creativity | 第82-91页 |
| Conclusion | 第91-95页 |
| BIBLIOGRAPHY | 第95-100页 |
