| Abstract | 第1-10页 |
| 摘要 | 第10-12页 |
| Introduction | 第12-16页 |
| Chapter One Literature Review | 第16-26页 |
| ·Previous Study on Style | 第16-21页 |
| ·Previous Study on Stylistic Features | 第17-20页 |
| ·Previous Study on Stylistic Functions | 第20-21页 |
| ·Previous Study on Functional Grammar | 第21-22页 |
| ·Previous Study on Advertising | 第22-26页 |
| ·Concept of Advertising | 第23页 |
| ·Stylistic Analysis on Advertising | 第23-26页 |
| Chapter Two Theoretical Basis | 第26-34页 |
| ·Stylistics | 第26页 |
| ·Functional Grammar | 第26-32页 |
| ·Register Theory | 第27-29页 |
| ·Field | 第27-28页 |
| ·Tenor | 第28页 |
| ·Mode | 第28-29页 |
| ·Meta-Functions of Language | 第29-32页 |
| ·Ideational Function | 第30-31页 |
| ·Interpersonal Function | 第31页 |
| ·Textual Function | 第31-32页 |
| ·Functional Stylistics | 第32-34页 |
| Chapter Three Contrastive Analysis from the Perspective of Functional Grammar | 第34-64页 |
| ·Contrastive Analysis from the Perspective of Ideational Function | 第34-46页 |
| ·Stylistic Features in Terms of Experiential and Logical Function | 第34-37页 |
| ·Stylistic Features in Terms of Transitivity | 第37-41页 |
| ·Stylistic Features in Terms of Modulation | 第41-42页 |
| ·Stylistic Features in Terms of Voice | 第42-46页 |
| ·Summary | 第46页 |
| ·Contrastive Analysis from the Perspective of Interpersonal Function | 第46-55页 |
| ·Stylistic Features in Terms of Modality | 第47-49页 |
| ·Stylistic Features in Terms of Mood | 第49-53页 |
| ·Declarative Mood | 第50-51页 |
| ·Exclamative Mood | 第51页 |
| ·Interrogative Mood | 第51-52页 |
| ·Imperative Mood | 第52-53页 |
| ·Stylistic Features in Terms of Pronoun | 第53页 |
| ·Summary | 第53-55页 |
| ·Contrastive Analysis from the Perspective of Textual Function | 第55-64页 |
| ·Cohesion and Coherence | 第55-56页 |
| ·Cohesive Devices | 第56-63页 |
| ·Grammatical Cohesive Devices | 第56-61页 |
| ·Reference | 第57-58页 |
| ·Substitution | 第58-59页 |
| ·Ellipsis | 第59-60页 |
| ·Conjunction | 第60-61页 |
| ·Lexical Cohesive Devices | 第61-63页 |
| ·Summary | 第63-64页 |
| Chapter Four Implications | 第64-68页 |
| ·Implications for Translating English and Chinese Real Estate Advertising | 第64-65页 |
| ·Implications for Writing English and Chinese Real Estate Advertising | 第65-68页 |
| Conclusion | 第68-74页 |
| Bibliography | 第74-80页 |
| Acknowledgements | 第80-81页 |
| Publications in the Course of Postgraduate Studies | 第81-82页 |
| Appendix Ⅰ English Advertisements of Real Estate | 第82-90页 |
| Appendix Ⅱ Chinese Advertisements of Real Estate | 第90-92页 |
