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评价理论视角下的英文书面化妆品广告的人际意义

Acknowledgements第5-6页
Abstract第6-7页
摘要第8-13页
Chapter One Introduction第13-16页
    1.1 Research Background第13-14页
    1.2 Research Motivation and Significance第14-15页
    1.3 The Organization of the Thesis第15-16页
Chapter Two Literature Review第16-37页
    2.1 An Overview of Interpersonal Meaning第16-18页
        2.1.1 The Definition of Interpersonal Meaning第16-17页
        2.1.2 Previous Studies on Interpersonal Meaning第17-18页
    2.2 An Overview of Advertising第18-20页
        2.2.1 The Definition of Advertising第18-19页
        2.2.2 The Classification of Advertising第19页
        2.2.3 Previous Studies on Advertising第19-20页
    2.3 Previous Studies on Interpersonal Meaning in Advertising第20-21页
    2.4 An Overview of Appraisal Resources第21-37页
        2.4.1 The Development of Appraisal theory第21-22页
        2.4.2 The Theoretical Framework of Appraisal Resources第22-33页
        2.4.3 Previous Applications of Appraisal Theory第33-37页
Chapter Three Research Methodology第37-41页
    3.1 Research Questions and Methodology第37页
        3.1.1 Research Questions第37页
        3.1.2 Research Methodology第37页
    3.2 Research Procedures第37-41页
        3.2.1 Sample Collection and Corpus Building第38页
        3.2.2 Labels of Appraisal Resources第38-39页
        3.2.3 Instruments and Data Collection第39-41页
Chapter Four The Realization of Interpersonal Meaning in Written English CosmeticAdvertising第41-73页
    4.1 The Distribution of Appraisal Resources第41-52页
        4.1.1 The Distribution of Attitude Resources第43-47页
        4.1.2 The Distribution of Engagement Resources第47-48页
        4.1.3 The Distribution of Graduation Resources第48-49页
        4.1.4 Summary第49-52页
    4.2 Detailed Analysis on the Realization of Interpersonal Meaning in WrittenEnglish Cosmetic Advertising第52-73页
        4.2.1 The Realization of Interpersonal Function of Attitude第52-62页
        4.2.2 The Realization of Interpersonal Function of Engagement第62-65页
        4.2.3 The Realization of Interpersonal Function of Graduation第65-70页
        4.2.4 Summary第70-73页
Chapter Five Conclusion第73-76页
    5.1 Major Findings第73-74页
    5.2 Implications第74-75页
    5.3 Limitations第75-76页
Bibliography第76-80页
Appendix A The Original Version of Written English Cosmetic Advertising Corpus第80-97页
Appendix B The Labeled Version of Written English Cosmetic Advertising Corpus第97-128页
Publications第128页

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