Acknowledgement | 第6-7页 |
Abstract | 第7-8页 |
Introduction | 第10-14页 |
Chapter One Literature Review and context | 第14-36页 |
1.1 The reason of this topic | 第14页 |
1.2 The challenge of continuous training | 第14-15页 |
1.3 The context of E-learning | 第15-26页 |
1.3.1 E-Learning Platforms | 第19-20页 |
1.3.2 E-learning technology | 第20-21页 |
1.3.3 Success criteria for e-Learning to enhance their added value | 第21-23页 |
1.3.4 Advantages and disadvantages of e-learning | 第23-25页 |
1.3.5 Future of e-learning courses | 第25-26页 |
1.4 New forms of e-learning: description of the MOOC ecosystem | 第26-36页 |
1.4.1 History and Origins of the MOOCs | 第27-28页 |
1.4.2 Different objectives depending of the designers | 第28-30页 |
1.4.3 MOOCs to train employees | 第30-31页 |
1.4.4 MOOCs to recruit | 第31-33页 |
1.4.5 MOOCs to enhance image and employer brand | 第33-34页 |
1.4.6 MOOCs to increase customer loyalty | 第34-36页 |
Chapter Two Methodology of the research | 第36-48页 |
2.1 Qualitative Data: Interviews of business professionals in e-learning/MOOC industry | 第36-42页 |
2.2 Quantitative data: Online survey on MOOC users | 第42-48页 |
Chapter Three Discussion of the findings | 第48-53页 |
3.1 Conclusions from the survey and My Mooc ltd. company data | 第48-49页 |
3.2 Impact of MOOCs on business | 第49-50页 |
3.3 Key factors of success of making a MOOC/COOC | 第50-52页 |
3.4 To summarize my findings on MOOCs: | 第52-53页 |
Conclusion | 第53-55页 |
Bibliography | 第55-60页 |
Annexes | 第60-64页 |