| ABSTRACT | 第1-6页 |
| 摘要 | 第6-8页 |
| ACKNOWLEDGEMENTS | 第8-15页 |
| CHAPTER ONE INTRODUCTION | 第15-20页 |
| ·Research Background | 第15-16页 |
| ·Research Significance | 第16-18页 |
| ·Research Methodology and Data Collection | 第18页 |
| ·Structure of the Thesis | 第18-20页 |
| CHAPTER TWO LITERATURE REVIEW | 第20-32页 |
| ·A Review of Dating Advertisements | 第20-28页 |
| ·Definitions and characteristics of dating advertisements | 第20-23页 |
| ·Classifications of dating advertisements | 第23-26页 |
| ·Previous studies of Chinese dating advertisements | 第26-27页 |
| ·Previous studies of British dating advertisements | 第27-28页 |
| ·A Review of Attitude System in Appraisal Theory | 第28-30页 |
| ·Comments of the Previous Studies | 第30-32页 |
| CHAPTER THREE THEORETICAL FRAMEWORK | 第32-50页 |
| ·An Overview of Appraisal Theory | 第32-33页 |
| ·Subsystems of Appraisal | 第33-35页 |
| ·Attitude | 第35-47页 |
| ·Affect | 第36-41页 |
| ·Classifications of affect | 第37-40页 |
| ·Realizations of affect | 第40-41页 |
| ·Judgement | 第41-44页 |
| ·Classifications of judgement | 第41-42页 |
| ·Realizations of judgement | 第42-44页 |
| ·Appreciation | 第44-46页 |
| ·Classifications of appreciation | 第44-45页 |
| ·Realizations of appreciation | 第45-46页 |
| ·Interaction of affect, judgement and appreciation | 第46-47页 |
| ·Applications of Appraisal Theory in Discourse Analysis | 第47-48页 |
| ·Theoretical Framework for the Present Thesis | 第48-50页 |
| CHAPTER FOUR A CONTRASTIVE STUDY | 第50-64页 |
| ·Data Selection | 第50-51页 |
| ·Attitude System in British Dating Advertisements | 第51-53页 |
| ·Attitude System in Chinese Dating Advertisements | 第53-56页 |
| ·Data Analysis | 第56-58页 |
| ·Data analysis of British dating advertisements | 第56-57页 |
| ·Data analysis of Chinese dating advertisements | 第57-58页 |
| ·Similarities and Differences | 第58-61页 |
| ·Similarities and differences between two countries | 第58-60页 |
| ·Similarities and differences between genders | 第60-61页 |
| ·Discussion | 第61-64页 |
| CHAPTER FIVE CONCLUSION | 第64-68页 |
| ·Findings of the Thesis | 第64-65页 |
| ·Implications | 第65-66页 |
| ·Limitations and Suggestions for Future Research | 第66-68页 |
| APPENDIX | 第68-70页 |
| REFERENCES | 第70-73页 |
| 攻读学位期间取得的研究成果 | 第73-74页 |
| 个人简况及联系方式 | 第74-76页 |