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系统功能语言学视角下女性英语商业广告话语研究

摘要第4-5页
ABSTRACT第5-6页
Chapter One Introduction第11-16页
    1.1 Research Background第11-12页
    1.2 Research Purpose and Significance第12-13页
    1.3 Data Collection and Data Analysis第13-14页
    1.4 Organization of the Thesis第14-16页
Chapter Two Literature Review第16-21页
    2.1 Previous Studies on Commercial Advertisements第16-18页
        2.1.1 Studies Abroad第16-17页
        2.1.2 Studies at Home第17-18页
    2.2 Previous Studies on Female English Commercial Advertisements第18-21页
        2.2.1 Definition and Classification of Female English Commercial Advertisements第18-19页
        2.2.2 Previous Studies第19-21页
Chapter Three Theoretical Framework第21-34页
    3.1 Ideational Function第21-24页
        3.1.1 Transitivity第22页
        3.1.2 Types of Process第22-24页
    3.2 Interpersonal Function第24-29页
        3.2.1 Mood System第25-26页
        3.2.2 Modality System第26-27页
        3.2.3 Person Pronoun System第27-29页
    3.3 Textual Function第29-34页
        3.3.1 Theme and Rheme第29-31页
        3.3.2 Thematic Progression第31-34页
Chapter Four An Analysis of Female English Commercial Advertisements from the Perspective of Systemic-Functional Linguistics第34-73页
    4.1 The Realization of Ideational Function in Female English CommercialAdvertisements第34-42页
        4.1.1 A Brief Review to Transitivity System第34页
        4.1.2 The Realization of Processes in Transitivity第34-42页
    4.2 The Realization of Interpersonal Function in Female English Commercial Advertisements第42-61页
        4.2.1 The Realization of Mood System第42-46页
        4.2.2 The Realization of Modality System第46-52页
        4.2.3 The Realization of Person Pronoun System第52-61页
    4.3 The Realization of Textual Function in Female English Commercial Advertisements第61-73页
        4.3.1 The Realization of Markedness on Theme第61-66页
        4.3.2 The Realization of Patterns of Thematic Progression第66-73页
Chapter Five Conclusion第73-76页
    5.1 Major Findings第73-74页
    5.2 Limitations of the Study第74-75页
    5.3 Suggestions for Further Study第75-76页
Bibliography第76-79页
ACKNOWLEDGEMENTS第79-80页

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