Abstract (English) | 第1-9页 |
Abstract (Chinese) | 第9-10页 |
Introduction | 第10-13页 |
Chapter One Literature Review | 第13-24页 |
·The Development of Business English | 第13-16页 |
·Business English in the West | 第13-15页 |
·Business English in China | 第15-16页 |
·Characteristics of Business English | 第16-19页 |
·The Classification of Business English | 第19-24页 |
·A Definition of English for General Business Purposes | 第19-20页 |
·A Definition Of English for Specific Business Purposes | 第20页 |
·Classification of Business English Learners | 第20-21页 |
·The Development of Business English Teaching | 第21-24页 |
Chapter Two Theoretical Review of Needs Analysis and Related Studies on Society’s and Learners’Needs analysis | 第24-40页 |
·Needs Analysis | 第25-30页 |
·Definition of Needs | 第25-27页 |
·Contents of Needs Analysis | 第27-28页 |
·Teacher’s Views of Needs | 第28-29页 |
·Procedure of Needs Analysis | 第29-30页 |
·Related Studies: Findings and Problems | 第30-39页 |
·Society’s Needs Analysis | 第30-34页 |
·Society’s Demands for English Major Personnel | 第31-32页 |
·Employers’Expectations on English Major Graduates | 第32-33页 |
·Self-evaluation of English Major Graduates | 第33-34页 |
·Needs Analysis of the Learners | 第34-39页 |
·Learners’Motivation | 第34-35页 |
·Learning Preferences | 第35-36页 |
·Qualifications of Teachers | 第36-37页 |
·Teaching Materials | 第37-39页 |
·Summary | 第39-40页 |
Chapter Three Application of Needs Analysis in the Teaching of Business English | 第40-52页 |
·The Analysis of Target Situation in Shandong Normal University | 第41-42页 |
·The Analysis of Learning Situation in Shandong Normal University | 第42-43页 |
·The Analysis of Present Situation in China | 第43-45页 |
·Procedure of the Interview and Suggestions | 第45-50页 |
·Summary | 第50-52页 |
Chapter Four A Proposed Model of Business English Teaching | 第52-61页 |
·The New Interpretation of Interdisciplinary Business English Talents | 第52-53页 |
·A Proposed Model in the teaching of Business English | 第53-57页 |
·Challenges to Business English Teachers | 第57-59页 |
·Some Suggestions on the Teaching of Business English | 第59-60页 |
·Summary | 第60-61页 |
Conclusion | 第61-63页 |
Bibliography | 第63-65页 |
Acknowledgements | 第65-66页 |
Publications | 第66页 |