| Abstract | 第1-8页 |
| 摘要 | 第8-14页 |
| Chapter One Introduction | 第14-16页 |
| ·Rationale of the study | 第14页 |
| ·Purpose and significance of the present study | 第14-15页 |
| ·Research methodology and data analysis | 第15-16页 |
| Chapter Two Literature Review | 第16-26页 |
| ·A brief review to euphemism | 第16-20页 |
| ·Definition of euphemism | 第16页 |
| ·Relation with taboo | 第16-17页 |
| ·Classification of euphemism | 第17-19页 |
| ·Formation of euphemism | 第19-20页 |
| ·Understanding of business English communication | 第20-24页 |
| ·The basic forms of business English communication | 第20-23页 |
| ·Characteristics of effective business communication | 第23-24页 |
| ·Previous studies of euphemism of business communication abroad and at home | 第24-26页 |
| Chapter Three A Description of Theoretical Framework | 第26-35页 |
| ·Verschueren’s adaptation theory | 第26-35页 |
| ·Making choices | 第26-28页 |
| ·Three properties of language | 第28-29页 |
| ·Verschueren’s four angles of investigation | 第29-35页 |
| ·Contextual correlates of adaptability | 第29-32页 |
| ·Structural objects of adaptation | 第32页 |
| ·Dynamics of adaptation | 第32页 |
| ·Salience of the adaptation | 第32-35页 |
| Chapter Four Adaptation Analysis of Euphemism of Business Communication | 第35-61页 |
| ·Conceptual model | 第35-37页 |
| ·Adaptation to structural objects | 第37-46页 |
| ·Adaptation to category | 第37-42页 |
| ·Adaptation to the diction | 第42-44页 |
| ·Adaptation to modality | 第44-45页 |
| ·Adaptation to grammar | 第45-46页 |
| ·Adaptation to linguistic channel | 第46-47页 |
| ·Adaptation to communicative context | 第47-58页 |
| ·Adaptation to the mental world | 第48-52页 |
| ·Adaptation to politeness motivation | 第48-50页 |
| ·Adaptation to profit desire | 第50-51页 |
| ·Adaptation to self –protection intention | 第51-52页 |
| ·Adaptation to the social world | 第52-56页 |
| ·Adaptation to cultural differences | 第53-55页 |
| ·Adaptation to social conventions | 第55-56页 |
| ·Adaptation to physical world | 第56-58页 |
| ·Euphemism and dynamics | 第58-60页 |
| ·Temporal dimension | 第58-59页 |
| ·Context and dynamics | 第59-60页 |
| ·Summary | 第60-61页 |
| Chapter Five Conclusion | 第61-63页 |
| ·Major findings | 第61页 |
| ·Limitations | 第61-62页 |
| ·Suggestions for further study | 第62-63页 |
| References | 第63-67页 |
| Acknowledgements | 第67-68页 |
| 攻读硕士学位期间发表的论文 | 第68-69页 |
