| Abstract | 第1-8页 |
| 内容摘要 | 第8-13页 |
| Chapter One Introduction | 第13-18页 |
| ·Rationale of the Study | 第13-14页 |
| ·Aims and Significance of the Study | 第14-15页 |
| ·Data Collection and Methodology of the Study | 第15-16页 |
| ·Organization of the Thesis | 第16-18页 |
| Chapter Two Literature Review | 第18-30页 |
| ·Defining Genre | 第18-20页 |
| ·Three Paradigms in Genre Analysis | 第20-27页 |
| ·New Rhetoric Studies | 第20-21页 |
| ·Systemic Functional Approach to Genre Analysis | 第21-23页 |
| ·Hasan's Generic Structure Potential Model | 第21-22页 |
| ·Martin's Schematic Structure | 第22-23页 |
| ·Genre Analysis in English for Specific Purposes | 第23-27页 |
| ·Swales' Move-Step Model | 第23-25页 |
| ·Bhatia's Cognitive Structuring Model | 第25-27页 |
| ·The Schema Theory | 第27-30页 |
| Chapter Three Theoretical Framework | 第30-35页 |
| ·Notions of Move and Schemata | 第30-32页 |
| ·A Conceptual Definition of Move | 第30-31页 |
| ·Schemata | 第31-32页 |
| ·A Cognitive Model of Genre Analysis for the Present Study | 第32-35页 |
| Chapter Four The Schematic Structure of EMIs | 第35-54页 |
| ·English Medical Inserts as a Genre | 第35-36页 |
| ·Schematic Structure: A Sample Analysis | 第36-41页 |
| ·The Schematic Structure of EMIs and Their Distribution | 第41-47页 |
| ·The Moves Identified | 第41-45页 |
| ·The Distribution and Sequence of the Moves in the EMI Corpus | 第45-47页 |
| ·Explanation of the Schematic Structure | 第47-51页 |
| ·Analysis of the Writers' Choices of Obligatory Moves | 第47-49页 |
| ·Analysis of the Writers' Choices of Optional Moves | 第49-51页 |
| ·Improprieties in the Schematic Structure of EMIs for Chinese Medicines | 第51-54页 |
| Chapter Five Linguistic Features and Move Development Strategies of EMIs | 第54-69页 |
| ·Introduction | 第54-55页 |
| ·Lexical Features in Some Moves of EMIs | 第55-61页 |
| ·Frequent Use of Nouns and Nominal Structures | 第55-56页 |
| ·The Use of Technical and Semi-technical Words | 第56-57页 |
| ·Frequent Use of Modal Verbs | 第57-59页 |
| ·Numbers | 第59-60页 |
| ·Words Used for Arranging Order | 第60页 |
| ·Abbreviations and Initialisms | 第60-61页 |
| ·Syntactic Features in Some Moves | 第61-64页 |
| ·Frequent Use of Imperative Sentences | 第61-63页 |
| ·Simplicity and Succinctness of Sentences | 第63-64页 |
| ·Improprieties in the Microstructure of EMIs for Chinese Medicines | 第64-69页 |
| ·Lexical Improprieties | 第64-66页 |
| ·Grammatical Improprieties | 第66-69页 |
| Chapter Six Conclusion | 第69-73页 |
| ·The Findings of the Study | 第69-70页 |
| ·Pedagogical Implications for the Study in ESP | 第70-71页 |
| ·Limitations of the Study and Suggestions for Further Study | 第71-73页 |
| Bibliography | 第73-77页 |
| Appendix Sources of the Corpus | 第77-78页 |