| 摘要 | 第1页 |
| Abstract | 第4-7页 |
| Chapter Ⅰ Introduction | 第7-12页 |
| ·Research Background | 第7-8页 |
| ·Research Objective | 第8-9页 |
| ·Methodology | 第9-10页 |
| ·Structure of the Thesis | 第10-12页 |
| Chapter Ⅱ Literature Review and Theoretical Framework | 第12-28页 |
| ·Review of Relevant Researches | 第12-16页 |
| ·Review of some researches on Skopostheorie | 第12-14页 |
| ·Review of Some Researches on Translation of Publicity Materials | 第14-16页 |
| ·Theoretical Framework | 第16-28页 |
| ·The Basic Aspects of Skopostheorie | 第16-25页 |
| ·The Significance of Skopostheorie | 第25-28页 |
| Chapter Ⅲ An Overview on the Publicity Materials of Power Industries | 第28-37页 |
| ·The Analysis of Publicity Materials of Power Industries | 第28-29页 |
| ·Peculiar Features | 第28页 |
| ·Publicity Effect | 第28-29页 |
| ·Present Situation and Existing Problems | 第29-31页 |
| ·Present Situation | 第29-30页 |
| ·Existing Problems | 第30-31页 |
| ·Factors Affecting the Translation of Publicity Materials of Power Industries | 第31-37页 |
| ·Lexical Factors | 第32-33页 |
| ·Pragmatic Factors | 第33页 |
| ·Culture Factors | 第33-34页 |
| ·Translator Factors | 第34-37页 |
| Chapter Ⅳ A Comparative Study of Chinese and English Publicity Materials of Power Industries | 第37-47页 |
| ·A Textual Contrastive Analysis in Terms of Conventions | 第37-43页 |
| ·Genre Conventions | 第37-39页 |
| ·General Style Conventions | 第39-42页 |
| ·Cultural Conventions | 第42-43页 |
| ·A Textual Contrastive Analysis in Terms of Pragmatic Action | 第43-47页 |
| ·A Textual Contrastive Analysis in Terms of the Cooperative Principle Theory | 第43-45页 |
| ·A Textual Contrastive Analysis in Terms of the Politeness Principle Theory | 第45-47页 |
| Chapter Ⅴ Translation Strategies and Possible Suggestion | 第47-60页 |
| ·Approaches to the Translation of Publicity Materials of Power Industries | 第47-57页 |
| ·Interpretation | 第48-51页 |
| ·Deletion | 第51-54页 |
| ·Restructuring | 第54-56页 |
| ·Adaptation | 第56-57页 |
| ·Suggestions in the Translator Training of Publicity Materials of Power Industries | 第57-60页 |
| ·Efficient Monitory System | 第57-58页 |
| ·Formal Training Institutions | 第58页 |
| ·Translator Training | 第58-60页 |
| Chapter Ⅵ Conclusion | 第60-62页 |
| Bibliography | 第62-64页 |
| Acknowledgements | 第64-66页 |
| Appendixes | 第66-76页 |
| Publications | 第76页 |
