| 摘要 | 第1-8页 |
| ABSTRACT | 第8-11页 |
| Chapter One Introduction to Address Research | 第11-17页 |
| ·Significance of Address Research | 第11-12页 |
| ·Study of Terms of Address in the Western World and China | 第12-16页 |
| ·Forthcoming Address Studies | 第16-17页 |
| Chapter Two Definition and Classification of ToAs | 第17-26页 |
| ·Definition of Term of Address | 第17-18页 |
| ·Nature of Term of Address | 第18-22页 |
| ·Classification of ToA in English and Chinese | 第22-26页 |
| Chapter Three Pragmatic Functions of Term of Address | 第26-34页 |
| ·Attention-getting | 第27页 |
| ·Indicator of Social Relationship between Interlocutors | 第27-28页 |
| ·Affective Functions | 第28-32页 |
| ·Performance of Illocutionary Acts | 第32-33页 |
| ·Shift of Topic or Task Assigning | 第33-34页 |
| Chapter Four Politeness and Terms of Address | 第34-55页 |
| ·Brown& Levinson’s Face Theory | 第34-37页 |
| ·Western and Chinese Conception of Face and Politeness | 第37-41页 |
| ·Different Polite Address Behavior in the Western World and China | 第41-54页 |
| ·Summary | 第54-55页 |
| Chapter Five Cultural Considerations in English and Chinese ToAs | 第55-62页 |
| ·Parallel Structure Vs. Hierarchical Structure | 第55-57页 |
| ·Individualism Vs. Self-centeredness | 第57-58页 |
| ·Seeking of Change Vs. Seeking of Stability | 第58页 |
| ·Future Vs. Past Orientation | 第58-60页 |
| ·Privacy Vs. Attitudinal Warmth | 第60-62页 |
| Chapter Six Pragmatic Failure in ToA and Language Teaching | 第62-69页 |
| ·A General Survey of Pragmatic Failure | 第62-63页 |
| ·Pragmatic Failure Caused by Misuse of ToAs in Communication | 第63-66页 |
| ·Addressing in Second Language Teaching | 第66-69页 |
| Chapter Seven Conclusion | 第69-73页 |
| ·Major Findings | 第69-71页 |
| ·Limitations and Suggested Research Topics | 第71-73页 |
| Bibliography | 第73-76页 |
