Acknowledgements | 第3-4页 |
摘要 | 第4-5页 |
ABSTRACT | 第5-6页 |
Chapter 1 Introduction | 第9-13页 |
1.1 Research Background | 第9-10页 |
1.2 Significance of Research | 第10页 |
1.2.1 Theoretical significance | 第10页 |
1.2.2 Practical significance | 第10页 |
1.3 Research Methods | 第10-11页 |
1.4 Outline of Research | 第11-12页 |
1.5 Innovation and Limitation | 第12-13页 |
Chapter 2 Theoretical Basis and Literature Review | 第13-27页 |
2.1 Definition of Overseas Development | 第13-16页 |
2.1.1 Internationalization or globalization of enterprises | 第13-14页 |
2.1.2 Stages of overseas development of enterprises | 第14页 |
2.1.3 Reflections on overseas development | 第14-16页 |
2.2 Researches on Internationalization of Enterprises | 第16-20页 |
2.2.1 Traditional internationalization theories of enterprises | 第16-18页 |
2.2.2 Internationalization theories of enterprises in developing countries | 第18-20页 |
2.3 Researches on Paths of Internationalization | 第20-24页 |
2.3.1 Progressive path of internationalization | 第20-21页 |
2.3.2 Leaping path of internationalization | 第21-23页 |
2.3.3 Summary | 第23-24页 |
2.4 Researches on Internationalization of Chinese enterprises | 第24-25页 |
2.5 Summary of Theoretical Analysis and Literature Review | 第25-27页 |
Chapter 3 Current Situation of Chinese Enterprises on Overseas Development | 第27-45页 |
3.1 Overall Situation and Trend of Overseas Development in China | 第27-28页 |
3.2 Features of Overseas Development of Chinese Enterprises | 第28-33页 |
3.3 Problems and Challenges Chinese Enterprises Face During Going Global | 第33-43页 |
3.3.1 Lack of overall planning and arrangement for overseas development | 第33-35页 |
3.3.2 Low level of internationalization of talent | 第35-38页 |
3.3.3 Low level of R&D investment intensity and scientific research | 第38-40页 |
3.3.4 Problem on communications with stakeholders, especially NGOs | 第40-43页 |
3.4 Summary | 第43-45页 |
Chapter 4 Overseas Development of Huawei | 第45-73页 |
4.1 Introduction of Huawei | 第45-47页 |
4.1.1 Industrial Background Where Huawei was established | 第45-46页 |
4.1.2 Company Background | 第46页 |
4.1.3 Timeline of Overseas Development of Huawei | 第46-47页 |
4.2 Motivations for Overseas Development of Huawei | 第47-49页 |
4.3 Strategic Goals of Huawei | 第49-50页 |
4.4 Overseas Market Entry Modes of Huawei | 第50-53页 |
4.4.1 Exporting | 第50-51页 |
4.4.2 Contractual agreements | 第51页 |
4.4.3 Investing | 第51-53页 |
4.5 Overseas Development Strategies of Huawei | 第53-70页 |
4.5.1 Product strategy | 第53-54页 |
4.5.2 Market strategy | 第54-59页 |
4.5.3 Technology strategy | 第59-63页 |
4.5.4 Talent strategy | 第63-68页 |
4.5.5 Sustainability strategy | 第68-70页 |
4.6 Summary | 第70-73页 |
Chapter 5 Recommendations to Overseas Development of Chinese Enterprises | 第73-78页 |
5.1 Develop an Overall Planning and Arrangement | 第74-75页 |
5.2 Improve the Level of Internationalization of Talent | 第75-76页 |
5.3 Improve the R&D Investment Intensity and Emphasize Basic Research | 第76页 |
5.4 Value All Group of Stakeholders and Establish Interaction Mechanism | 第76-78页 |
Reference | 第78-81页 |
Appendix 1: Business of Huawei | 第81-82页 |
Appendix 2: Timeline of Overseas Development of Huawei | 第82-84页 |
Appendix 3: Sustainability Strategy of Huawei | 第84-85页 |
Appendix 4: Stakeholder Engagement Management Process | 第85页 |