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基于跨文化交际能力理论的高职《服装英语》教材研究

摘要第5-6页
Abstract第6-7页
Chapter One Introduction第11-15页
    1.1 Research Background第11页
    1.2 Purpose of the Research第11-12页
    1.3 Significance of the Research第12-13页
    1.4 Structure of the Thesis第13-15页
Chapter Two Literature Review第15-26页
    2.1 Definitions of Culture & Intercultural Communication Competence第15-19页
        2.1.1 Definitions of Culture第15-16页
        2.1.2 Definitions of Intercultural Communication Competence第16-19页
    2.2 Textbook and Textbook Evaluation第19-21页
        2.2.1 Textbook第19-20页
        2.2.2 Textbook Evaluation第20-21页
    2.3 Previous Studies of Textbook Evaluation Abroad and at Home第21-26页
        2.3.1 Previous Studies of Textbook Evaluation Abroad第21-23页
        2.3.2 Previous Studies of Textbook Evaluation at Home第23-26页
Chapter Three Methodology第26-30页
    3.1 Research Questions第26页
    3.2 Research Materials and Participants第26-27页
        3.2.1 Materials第26页
        3.2.2 Participants第26-27页
    3.3 Research Instruments第27-28页
        3.3.1 Questionnaire第27页
        3.3.2 Interview第27-28页
    3.4 Research Procedures第28页
    3.5 Data Collection and Analysis第28-30页
Chapter Four Results and Discussion第30-40页
    4.1 Inter-cultural Knowledge in English for Fashion第30-33页
        4.1.1 Celebrities第30-32页
        4.1.2 Historical Knowledge第32页
        4.1.3 Intercultural Knowledge of Brands and Media第32-33页
        4.1.4 Behavior Patterns第33页
    4.2 Role of English for Fashion in Students’ ICC Cultivation第33-37页
        4.2.1 Cultivation of Students’ Intercultural Awareness第33-35页
        4.2.2 Cultivation of Students’ Intercultural Sensitivity第35-36页
        4.2.3 Cultivation of Students’ Intercultural Sensitivity第36-37页
    4.3 Weaknesses of English for Fashion第37-38页
    4.4 Suggestions for the Improvement of English for Fashion第38-40页
Conclusion第40-45页
    Main Findings in This Research第40-41页
    Implications of This Study第41-42页
    Limitations of This Study第42-43页
    Suggestions for Future Research第43-45页
References第45-48页
Acknowledgements第48-49页
Appendix A 调查问卷第49-52页
Appendix B Results of Questionnaire第52-55页
Appendix C Questions for Interview第55-56页
Appendix D 详细中文摘要第56-58页

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