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A Tentative Study of Chinese Contractors International Business Communication Practice: An Intercultural Perspective

摘要第4-6页
Abstract第6-7页
Acknowledgements第8-11页
Chapter I Introduction第11-15页
    1.1 The background of the study第11-12页
    1.2 The significance of the study第12-13页
    1.3 The purpose of the study第13页
    1.4 The methodology of the study第13-14页
    1.5 The disposition of the thesis第14-15页
Chapter II Literature Review第15-28页
    2.1 Hofstede's cultural dimensions第15-20页
        2.1.1 Individualism versus collectivism第15-17页
        2.1.2 Power distance第17页
        2.1.3 Uncertainty avoidance第17-18页
        2.1.4 Masculinity versus femininity第18-19页
        2.1.5 Long-term versus short term第19-20页
    2.2 Edward Hall's cultural dimensions第20-22页
    2.3 Culture, Communication and International communication第22-27页
        2.3.1 Culture and communication第22-24页
        2.3.2 Intercultural communication第24-25页
        2.3.3 Multicultural project management and project manager第25-27页
    2.4 Summary第27-28页
Chapter III International Business Negotiation第28-45页
    3.1 Definition of negotiation第28-30页
    3.2 Characteristics of international business negotiation第30-31页
    3.3 Stages in international business negotiation第31-37页
        3·3.1 Opening stage:development of relationship with the other side第31-33页
        3.3.2 Consultation stage:exchange of information and persuasion第33-36页
        3.3.3 Conclusion stage:concession and agreement第36-37页
    3.4 cultural dimension implications in business negotiation第37-45页
        3.4.1 Collectivism versus individualism第38-40页
        3.4.2 Hierarchy versus egalitarianism第40-41页
        3.4.3 High context versus low context第41-45页
Chapter IV Case Study from Cultural Dimensions第45-67页
    4.1 Cultural characteristics of China第45-47页
        4.1.1 Hofstede's model第45-46页
        4.1.2 Edward Hall's model第46-47页
    4.2 Chinese contractor's common intercultural communication problems第47-48页
        4.2.1 Language barrier第47-48页
        4.2.2 Misunderstandings第48页
    4.3 Analysis of empirical data from intercultural negotiation arising from international projects implemented by Chinese contractors第48-62页
        4.3.1 Case 1第49-51页
        4.3.2 Case 2第51-54页
        4.3.3 Case 3第54-55页
        4.3.4 Case 4第55-58页
        4.3.5 Case 5第58-62页
    4.4 Findings from case study: improvement of intercultural communication competency of Chinese contractors第62-67页
        4.4.1 Knowledge acquirement第63-65页
        4.4.2 Motivation cultivation第65-66页
        4.4.3 Skill enhancement第66-67页
Chapter V Suggested Approaches for Chinese Contractor's Intercultural Communication Improvement第67-69页
    5.1 Suggestions on how to deal with collectivistic culture第67-68页
    5.2 Suggestions on how to deal with individualistic culture第68-69页
Chapter VI Conclusion第69-72页
Bibliography第72-75页

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