| 摘要 | 第1-6页 |
| Abstract | 第6-10页 |
| Chapter One Introduction | 第10-14页 |
| ·Research Background | 第10-11页 |
| ·Significance of the Study | 第11-12页 |
| ·Objectives of the Study | 第12-13页 |
| ·Structure of the Study | 第13-14页 |
| Chapter Two Literature Review | 第14-30页 |
| ·Definition of terms | 第14-15页 |
| ·Definition of EPSA | 第14页 |
| ·Definition of Multimodal Metaphor | 第14-15页 |
| ·Previous Studies on EPSAs | 第15-16页 |
| ·From the Statistical Perspective | 第15页 |
| ·From the Rhetorical Perspective | 第15-16页 |
| ·From the Cross Cultural Perspective | 第16页 |
| ·From Systemic-functional Grammatical Perspectives | 第16页 |
| ·Studies on Multimodal Metaphor | 第16-26页 |
| ·The Development of Multimodal Metaphor Study | 第16-18页 |
| ·The Distinctive Features of Multimodal Metaphor | 第18-20页 |
| ·The Representation of Similarity of Multimodal Metaphors | 第20-21页 |
| ·The Genre Features of Multimodal Metaphor | 第21-23页 |
| ·The Construction and Recognition of Multimodal Metaphor | 第23-24页 |
| ·The Persuasive Function of Multimodal Metaphor | 第24-26页 |
| ·Summary of Previous Studies | 第26-27页 |
| ·Integration of Cognitive and Pragmatic Study on Multimodal Metaphor in Printed EPSAsl8 | 第27-30页 |
| ·Levels of Context in Printed EPSAs | 第27页 |
| ·The Word and Image Relation in Multimodal Metaphors in Printed EPSAs | 第27-28页 |
| ·Relevance Principle in Interpreting a Multimodal Metaphor in Printed EPSAs | 第28-30页 |
| Chapter Three Methodology | 第30-32页 |
| ·Research Questions | 第30页 |
| ·Sample Collection and Classification | 第30-31页 |
| ·Sample Analysis | 第31-32页 |
| Chapter Four Multimodal Metaphor Analysis on Printed EPSAs | 第32-65页 |
| ·The Distinctive Features of the Multimodal Metaphor in Printed EPSAs | 第32-39页 |
| ·The Narrativity of Causal Relationship in Multimodal Metaphor in Printed EPSAs | 第32-35页 |
| ·The Vividness of Analogy in Multimodal Metaphor in Printed EPSAs | 第35-37页 |
| ·The "CONCRETE IS CONCRETE" Multimodal Metaphor in Printed EPSAs | 第37-39页 |
| ·The Genre Features of EPSAs under the Multimodal Metaphor Analysis | 第39-44页 |
| ·Re-visualization of Conventionalized Metaphor in Printed EPSAs | 第40-42页 |
| ·Highlighting Different Results of the Same Environmental Problem | 第42-44页 |
| ·The Persuasive Function of Multimodal Metaphor in Printed EPSAs | 第44-65页 |
| ·The Cognitive Persuasion of Multimodal Metaphor in Printed EPSAs | 第44-54页 |
| ·Emotional Persuasion of Multimodal Metaphor in Printed EPSAs | 第54-57页 |
| ·Cultural Persuasion of Multimodal Metaphor in Printed EPSAs | 第57-65页 |
| Chapter Five Conclusion | 第65-70页 |
| ·Major Findings | 第65-67页 |
| ·Limitations of the Study | 第67-68页 |
| ·Implications of the Study | 第68页 |
| ·Suggestions for Future Research | 第68-70页 |
| References | 第70-73页 |
| Appendix | 第73-87页 |
| 个人简介 | 第87-88页 |
| 导师简介 | 第88-90页 |
| Acknowledgements | 第90页 |
