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中国民生银行事业部制改革的案例分析

ACKNOWLEDGEMENTS第4-5页
ABSTRACT第5页
摘要第6-7页
LIST OF ABBREVIATIONS第7-13页
Chapter Ⅰ Introduction第13-18页
    1.1 Research Background and Significance第13-15页
        1.1.1 Research Background第13-14页
        1.1.2 Research Significance第14-15页
    1.2 Research Design and Structure第15-16页
    1.3 Research Methods第16页
    1.4 Innovation and Limitation of This Paper第16-18页
Chapter Ⅱ Literature Review and Theoretical Analysis第18-29页
    2.1 Literature Review第18-25页
        2.1.1 Literature Review on Divisional System at Home and Abroad第18-19页
        2.1.2 Literature Review on the Organizational Structure Reform of Commercial Banks第19-21页
        2.1.3 Literature Review on Divisional System Reform of Chinese Commercial Banks第21-25页
    2.2 Definition and Main Types of Divisional System第25-29页
Chapter Ⅲ Case Background: The Divisional System Reform of CMBC第29-48页
    3.1 Overview of the Reform of CMBC第29-30页
    3.2 The Situation of CMBC before the Implementation of Divisional System Reform第30-39页
        3.2.1 The Organizational Structure of CMBC before the Reform第30-34页
        3.2.2 The Disadvantages of Organizational Structure of CMBC beforethe Reform第34-38页
        3.2.3 The Necessity for CMBC to Carry Out Divisional System Reform第38-39页
    3.3 The Implementation of Divisional System第39-44页
    3.4 Reform Performance第44-48页
Chapter Ⅳ Case Study第48-70页
    4.1 Existing Problems第48-54页
    4.2 Suggestions on the Optimization of Divisional System Reform第54-70页
        4.2.1 Optimization of Goals and Path Selection第54-57页
        4.2.2 Improving Methods第57-65页
        4.2.3 Suggestion on Policy and Supervision第65-70页
Chapter Ⅴ Conclusion第70-72页
Reference第72-74页

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