| 学位论文数据集 | 第4-5页 |
| Abstract | 第5-7页 |
| 摘要 | 第8-14页 |
| Chapter 1 Introduction | 第14-17页 |
| 1.1 Problem Description | 第14-15页 |
| 1.2 Background and Purpose | 第15页 |
| 1.3 Methodology | 第15-16页 |
| 1.4 Main Structure and Basicldeas | 第16页 |
| 1.5 Summary | 第16-17页 |
| Chapter 2 The Internet and E-Commerce in South Asia:A Brief Survey | 第17-27页 |
| 2.1 E-Commerce Outlines and CommercialModels | 第17-18页 |
| 2.2 Measurement and Deepness of Implementation | 第18-19页 |
| 2.3 The Sites of Internet Utility | 第19页 |
| 2.4 Institutional factors and distribution of ICTs | 第19-25页 |
| 2.4.1 Regulative Institutions and Internet Distribution in South Asia | 第20-22页 |
| 2.4.2 Normative Institutions and Internet Distribution in South Asia | 第22-23页 |
| 2.4.3 Cognitive Institutions and Internet Distribution in South Asia | 第23-25页 |
| 2.5 Some directions for pretending Ecommerce in South Asia | 第25-26页 |
| 2.6 Summary | 第26-27页 |
| Chapter 3 Ecommerce Landscape-Why does South Asian Ecommerce base not Reaching up to the Mark? | 第27-33页 |
| 3.1 Brief Introduction | 第27页 |
| 3.2 Research problem | 第27-29页 |
| 3.2.1 Background | 第27-28页 |
| 3.2.2 Research questions | 第28-29页 |
| 3.3 Research methods | 第29-32页 |
| 3.3.1 Publications | 第29页 |
| 3.3.2 Interviews | 第29-30页 |
| 3.3.3 Statistical Analysis | 第30-32页 |
| 3.4 Summary | 第32-33页 |
| Chapter 4 Problems in South Asian Ecommerce: What are the Main Obstacles | 第33-47页 |
| 4.1 BriefIntroduction | 第33页 |
| 4.2 Consumer behavior | 第33-35页 |
| 4.3 Showrooming | 第35页 |
| 4.4 Delivery and fulfilment possibilities | 第35-36页 |
| 4.5 South Asian customers return much of the merchandise they purchase online | 第36页 |
| 4.6 Cash on delivery is the ideal expense mode | 第36-37页 |
| 4.7 Trends in Transaction Value | 第37-39页 |
| 4.8 Communications Infrastructure is not up to the mark | 第39-41页 |
| 4.9 Payment gateways have a high failure rate | 第41-43页 |
| 4.10 Internet penetration is low | 第43-44页 |
| 4.11 Postal addresses are not standardized | 第44页 |
| 4.12 Logistics is a problem in thousands of South Asian towns | 第44-45页 |
| 4.13 Trust Problems: ecommerce Customer Service Essentials | 第45-46页 |
| 4.14 Summary | 第46-47页 |
| Chapter 5 Solutions to Improve the Ecommerce Infrastructure in South Asia | 第47-54页 |
| 5.1 Introduction | 第47页 |
| 5.2 Solution to South Asian ecommerce problems | 第47-53页 |
| 5.2.1 Governments should focus on electronic media base | 第47-48页 |
| 5.2.2 Shipping systems must get improved | 第48页 |
| 5.2.3 Improved product presentation function | 第48-49页 |
| 5.2.4 providing electronic payment function | 第49页 |
| 5.2.5 Appropriate ecommerce eco system | 第49-50页 |
| 5.2.6 Must have an advanced search engine quality | 第50页 |
| 5.2.7 Proper product descriptions and photo support | 第50-51页 |
| 5.2.8 Some key points to solve regular ecommerce problems | 第51-52页 |
| 5.2.9 The Important Tools That Solve the Problem of Electrical Business | 第52页 |
| 5.2.10 Companies must provide good user experience | 第52-53页 |
| 5.3 Summary | 第53-54页 |
| Chapter 6 Case Study: E-business on a Basis of On-line Banking in South Asia | 第54-68页 |
| 6.1 Introduction | 第54-55页 |
| 6.2 Objectives of the study | 第55页 |
| 6.3 Case Study | 第55-67页 |
| 6.3.1 Brief History | 第55-57页 |
| 6.3.2 Literature review | 第57-60页 |
| 6.3.3 Present status | 第60-61页 |
| 6.3.4 Field level study | 第61-62页 |
| 6.3.5 Customers' response | 第62-63页 |
| 6.3.6 Analysis of the findings | 第63-65页 |
| 6.3.7 Recommendations | 第65-67页 |
| 6.4 Summary | 第67-68页 |
| Chapter 7 Conclusions | 第68-70页 |
| 7.1 Introduction | 第68页 |
| 7.2 Main Results to the solutions | 第68-69页 |
| 7.3 Limits and Related Contemplations | 第69页 |
| 7.4 Future Directions | 第69-70页 |
| References | 第70-73页 |
| Introduction of Author and Supervisor | 第73-74页 |
| Acknowledgements | 第74-75页 |
| 附件 | 第75-76页 |
