Chapter 1 Introduction | 第1-14页 |
·Purpose of the thesis | 第11-12页 |
·Research methodology | 第12页 |
·Organization of the thesis | 第12-13页 |
·Significance of the thesis | 第13-14页 |
Chapter 2 Literature Review | 第14-27页 |
·Hofstede’s cultural dimensions | 第14-20页 |
·Power Distance Index (PDI) | 第15-16页 |
·Individualism versus Collectivism | 第16-17页 |
·Uncertainty Avoidance Index | 第17页 |
·High context versus low context | 第17-19页 |
·Long-Term Orientation | 第19-20页 |
·Distinction between collectivism and individualism | 第20-21页 |
·Theory of trust in institutional context | 第21-27页 |
·Communication Openness | 第23页 |
·Emotional Conflict | 第23-24页 |
·Decision Making Speed | 第24页 |
·Willingness to Take Risks | 第24-25页 |
·Integrity | 第25-27页 |
Chapter 3 Analysis on the communication barriers in trust formation between Chinese and British partners | 第27-51页 |
·Trust formation under China’s cultural background | 第27-44页 |
·Trust between relationships | 第28-30页 |
·Trust under low uncertainty avoidance environment of China | 第30-32页 |
·Trust under China’s high context | 第32-33页 |
·Trust under institutional context | 第33-36页 |
·Trust under the collectivistic society of China | 第36-41页 |
·Face and Guanxi in China | 第41-44页 |
·Trust problems between China subsidiaries and the headquarters | 第44-51页 |
·Corporate integrity in different contexts | 第44-46页 |
·Headquarters’understanding of the Chinese market | 第46-51页 |
Chapter 4 Case Studies | 第51-56页 |
Case 1 Problems between local subsidiary and Headquarters | 第51-53页 |
Case 2 How Chinese and British partners deal with relations in a Sino-British Joint Venture | 第53-56页 |
Chapter 5 Conclusion | 第56-60页 |
·A summary of the existing problems with trust formation between Chinese and British partners | 第56-57页 |
·Recommended cross-cultural integration solutions | 第57-59页 |
·Envisage of cross-cultural integration in the future | 第59页 |
·Significance of the thesis | 第59页 |
·Limitations and possible improvements of the thesis | 第59-60页 |
Bibliography | 第60-62页 |