| Acknowledgements | 第1-8页 |
| 中文摘要 | 第8-9页 |
| Abstract | 第9-11页 |
| Chapter1 Introduction | 第11-15页 |
| ·Orientation of the Present Study | 第11-12页 |
| ·Objective and Significance of the Present Research | 第12页 |
| ·Data Collection and Research Method | 第12-13页 |
| ·Data Collection | 第12-13页 |
| ·Methodology | 第13页 |
| ·Research Questions | 第13页 |
| ·Outline of the Present Thesis | 第13-15页 |
| Chapter 2 Literature Review | 第15-29页 |
| ·Introduction | 第15页 |
| ·Definition of Chinese Public Signs | 第15-16页 |
| ·Difination of Signs in Dictionaries | 第15-16页 |
| ·Definition in the Present Research | 第16页 |
| ·Two Differences about Chinese Public Signs | 第16页 |
| ·The Status Quo of the Studies on Public Signs at Home and Abroad | 第16-23页 |
| ·Functional Classifications of Public Signs | 第16-17页 |
| ·The Characteristics of Chinese Public Signs | 第17-19页 |
| ·Accompanied with Foreign Language Translations | 第17-18页 |
| ·Wide Use of Big Characters | 第18页 |
| ·Accompanied with Pictures and Numbers | 第18-19页 |
| ·Short Sentences and Abbreviations | 第19页 |
| ·Frequent use of Imperative Sentences | 第19页 |
| ·Use of Nouns, Verbs | 第19页 |
| ·The Static and Dynamic Indications | 第19-20页 |
| ·Stylistic Study of Public Signs | 第20页 |
| ·Sociolinguistic Study of Chinese Public Signs | 第20-21页 |
| ·Pragmatic Study of Chinese Public Signs | 第21-22页 |
| ·Studies on Chinese Public Signs Translation | 第22-23页 |
| ·The Classifications of Chinese Public Signs | 第23页 |
| ·The Previous Classifications of Public Signs | 第23页 |
| ·The Classifications of Public Signs in the Present Thesis | 第23页 |
| ·The Definition of Appropriateness | 第23-25页 |
| ·Definitions in Dictionaries | 第23-24页 |
| ·The Definition of Appropriateness in the Current Research | 第24-25页 |
| ·The Status quo of the Studies on Appropriateness | 第25-29页 |
| ·Important Status of Appropriateness | 第25页 |
| ·Rhetorical Studies on Appropriateness of Language Use | 第25-26页 |
| ·Pragmatic Studies on Appropriateness | 第26-29页 |
| ·Tact Maxim | 第26-27页 |
| ·The Putting Forward of Appropriateness Principle | 第27-29页 |
| Chapter 3 Theoretical Framework | 第29-33页 |
| ·The Cooperative Principle | 第29页 |
| ·The Politeness Principle | 第29-30页 |
| ·Speech Act Theory | 第30-31页 |
| ·Face Theory | 第31页 |
| ·Adaptation Theory | 第31-32页 |
| ·Relevance Theory | 第32-33页 |
| Chapter 4 Analysis of the Appropriateness of Chinese Public Signs in the City of Guilin | 第33-45页 |
| ·Classification of Public Signs in Guilin | 第33页 |
| ·Relationship between Appropriateness and Other Pragmatic Principles | 第33-34页 |
| ·Statistic analysis of the Chinese public signs in the City of Guilin | 第34页 |
| ·Manifestations of the Cooperative Principle in the Chinese Public Signs in the City of Guilin | 第34-35页 |
| ·In Informing Signs | 第34-35页 |
| ·In Warning Signs | 第35页 |
| ·Manifestation of Relevance Theory | 第35-37页 |
| ·In Slogans | 第35-36页 |
| ·In Informing Signs | 第36-37页 |
| ·In Directing Subtype of Informing Signs | 第36页 |
| ·In Prompting Subtype of Informing Signs | 第36-37页 |
| ·Manifestation of the Theory of Adaptation | 第37-40页 |
| ·In Informing Signs | 第37-38页 |
| ·In Prompting Subtype of Informing Signs | 第37-38页 |
| ·In Directing Subtype of Informing Signs | 第38页 |
| ·In Warning Signs | 第38-39页 |
| ·In Slogans | 第39-40页 |
| ·Adaptation to the Social and Physical World | 第39-40页 |
| ·Adaptation to the Mental World | 第40页 |
| ·Manifestation of the Politeness Principle and Face Theory in Chinese Public Signs in the City of Guilin | 第40-45页 |
| ·Additional Information | 第40-41页 |
| ·Polite address forms | 第41-42页 |
| ·In Warning Signs | 第41页 |
| ·In Slogans | 第41-42页 |
| ·Use of pictures | 第42-43页 |
| ·Use of Figures of Speech | 第43-45页 |
| ·Similar | 第43页 |
| ·Personification | 第43页 |
| ·Antithesis | 第43-44页 |
| ·Alliteration | 第44页 |
| ·Puns | 第44-45页 |
| Chapter 5 Analysis of the Inappropriateness of the Chinese Public Signs in the City of Guilin | 第45-50页 |
| ·The Violation of the Politeness Principle and the Face Theory | 第45-47页 |
| ·In Informing Signs | 第45页 |
| ·In Warning Signs | 第45-47页 |
| ·Too Many Forbidding Signs | 第45-46页 |
| ·Public Signs of Discrimination | 第46-47页 |
| ·Threatening Signs in the Chinese Public Signs in Guilin | 第47页 |
| ·Violation of the Theory of Adaptation | 第47-48页 |
| ·In Prompting Subtype of Informing Signs | 第47-48页 |
| ·In Slogans | 第48页 |
| ·Violation of the Cooperative Principle | 第48-49页 |
| ·Bad Public Signs | 第49-50页 |
| Chapter 6 Conclusion | 第50-52页 |
| ·Main Findings of the Present Study | 第50页 |
| ·Measures for the Improvement of the Inappropriate Public Signs | 第50-51页 |
| ·Limitation of the Present Study | 第51页 |
| ·Suggestions for Future Study | 第51-52页 |
| Bibliography | 第52-55页 |
| Appendix | 第55-78页 |
| Publications During the Postgraduate Program | 第78-79页 |