摘要 | 第1-5页 |
Abstract | 第5-8页 |
Introduction | 第8-13页 |
·Research Background | 第9-11页 |
·Research Methodology | 第11页 |
·The Organization of the Thesis | 第11-13页 |
Chapter 1 An Introduction to Cosmetic Advertising Texts | 第13-24页 |
·Definition of Cosmetic Advertising Texts | 第13-14页 |
·Literature Review on Cosmetic Advertising Texts | 第14-16页 |
·The Discourse Pattern Features of Cosmetic Advertising Texts | 第16-17页 |
·Illustration of Discourse Pattern Features of Cosmetic Advertising Texts | 第17-24页 |
Chapter 2 Interpersonal Meaning Realized by Mood in Cosmetic Advertising Texts | 第24-36页 |
·A Theoretical Survey of Mood | 第24-27页 |
·Mood Element | 第24-25页 |
·Mood Structures of Speech Functions | 第25-27页 |
·Sample Analysis of Mood Structures to Realize the Interpersonal Meaning in Cosmetic Advertising Texts | 第27-35页 |
·Declarative Mood | 第28-31页 |
·Imperative Mood | 第31-33页 |
·Interrogative Mood | 第33-35页 |
·Summary | 第35-36页 |
Chapter 3 Interpersonal Meaning Realized by Modality in Cosmetic Advertising Texts | 第36-44页 |
·A Theoretical Survey of Modality | 第36-39页 |
·Modality in Functional Grammar | 第36-38页 |
·Types of Modality | 第38-39页 |
·Sample Analysis of Modal Expressions to Realize the Interpersonal Meaning in Cosmetic Advertising Texts | 第39-43页 |
·Modalization Analysis | 第39-41页 |
·Modulation Analysis | 第41-43页 |
·Summary | 第43-44页 |
Chapter 4 Interpersonal Meaning Realized by Evaluation in Cosmetic Advertising Texts | 第44-52页 |
·A Theoretical Survey of Evaluation | 第44-46页 |
·Definition of Evaluation | 第44-45页 |
·Functions of Evaluation | 第45-46页 |
·Identification of Evaluation in Cosmetic Advertising Texts | 第46-51页 |
·Adjectives of Evaluation in Cosmetic Advertising Texts | 第47-48页 |
·Adverbs of Evaluation in Cosmetic Advertising Texts | 第48-49页 |
·Verbs of Evaluation in Cosmetic Advertising Texts | 第49-51页 |
·Summary | 第51-52页 |
Conclusion | 第52-55页 |
References | 第55-57页 |
Acknowledgements | 第57-58页 |
Informative Chinese Abstract | 第58-62页 |
Résuméand Publications since Entering the Program | 第62页 |