| Abstract | 第1-11页 |
| 中文摘要 | 第11-13页 |
| Introduction | 第13-16页 |
| Chapter One Literature Review | 第16-25页 |
| ·Definition of Pragmatic Failure | 第16-17页 |
| ·Foreign Research on Pragmatic Failure | 第17-21页 |
| ·Classification of Pragmatic Failure | 第18-20页 |
| ·Development | 第20-21页 |
| ·Domestic Research on Pragmatic Failure | 第21-23页 |
| ·Significance of the Study | 第23-25页 |
| Chapter Two Theoretical Basis | 第25-36页 |
| ·Some Pragmatic Theories | 第25-31页 |
| ·Speech Act Theory | 第25-26页 |
| ·Cooperative Principle | 第26-28页 |
| ·Maxims of Politeness | 第28-30页 |
| ·Face Theory | 第30页 |
| ·Pragmatic Competence | 第30-31页 |
| ·Some Cross-cultural Communication Theories | 第31-36页 |
| ·Relationship between Language and Culture | 第31-32页 |
| ·Cultural Diversity and Cultural Universals | 第32-34页 |
| ·Cross-cultural Communication | 第34页 |
| ·Cross-cultural Communicative Competence | 第34-36页 |
| Chapter Three Research Methodology | 第36-40页 |
| ·Objectives | 第36页 |
| ·Subjects | 第36-37页 |
| ·Instruments | 第37-38页 |
| ·Test | 第37-38页 |
| ·Interview | 第38页 |
| ·Procedures for Data Collection | 第38-40页 |
| Chapter Four Pragmatic Failures Committed by English Majors | 第40-69页 |
| ·Pragmatic Failures in Verbal Behavior | 第40-57页 |
| ·Failure in Addressing | 第40-42页 |
| ·Failure in Introducing | 第42-44页 |
| ·Failure in Greeting | 第44-46页 |
| ·Failure in Choice of Conversation Topics | 第46-47页 |
| ·Failure in Compliments and Responses to Compliments | 第47-50页 |
| ·Failure in Inviting and Response to Offering | 第50-52页 |
| ·Failure in Requests and Responses to Requests | 第52-54页 |
| ·Failure in Thanks and Answers to Thanks | 第54-56页 |
| ·Failure in Parting | 第56-57页 |
| ·Pragmatic Failures in Non-verbal Behavior | 第57-62页 |
| ·Body Language | 第58-60页 |
| ·Use of Space | 第60-61页 |
| ·Use of Time | 第61-62页 |
| ·Causes of Pragmatic Failure | 第62-67页 |
| ·Different Sense of Value | 第63-64页 |
| ·Negative Transfer | 第64-66页 |
| ·Improper Teaching | 第66-67页 |
| ·Summary | 第67-69页 |
| Chapter Five Suggestions for Cultivating the Cross-Cultural Pragmatic Competence | 第69-76页 |
| ·The Present Problems of Cultural Input | 第69-71页 |
| ·Pedagogical Implications for Improving English Majors’Pragmatic Competence | 第71-76页 |
| ·Syllabus | 第71-72页 |
| ·Courses Offered and Main Content of Textbooks | 第72-73页 |
| ·Teaching Methods and Techniques of Culture Input | 第73-75页 |
| ·Tests | 第75-76页 |
| Conclusion | 第76-78页 |
| Bibliography | 第78-83页 |
| Appendix I Pragmatic Competence Test | 第83-88页 |
| Appendix II Rates of Pragmatic Failure by Group A, B | 第88-89页 |
| Acknowledgements | 第89-90页 |
| 论文作者攻读硕士学位期间发表的论文 | 第90页 |
