中文摘要 | 第4-5页 |
ABSTRACT | 第5页 |
ACRONYMS | 第9-10页 |
CHAPTER ONE INTRODUCTION | 第10-12页 |
CHAPTER TWO LITERATURE REVIEW | 第12-33页 |
2.1 The Origin of Business English | 第12-13页 |
2.2 A Definition of ESP | 第13-14页 |
2.3 Classification of ESP | 第14-16页 |
2.3.1 A Definition of EAP | 第15-16页 |
2.3.2 A Definition of EOP | 第16页 |
2.3.3 Characters of Figure 2 | 第16页 |
2.4 Classification of Business English | 第16-18页 |
2.4.1 A Definition of EGBP | 第17页 |
2.4.2 A Definition of ESBP | 第17-18页 |
2.5 Characteristics of Business English | 第18-21页 |
2.5.1 A Definition of Business English | 第19-20页 |
2.5.2 Classification of Business English Learners | 第20页 |
2.5.3 Division of Business English Learners in China | 第20-21页 |
2.6 Linguistic Development of Business English | 第21-27页 |
2.6.1 Register Analysis | 第21-22页 |
2.6.2 Discourse Analysis | 第22-24页 |
2.6.3 Business English Genres | 第24页 |
2.6.4 Needs Analysis in ESP | 第24-26页 |
2.6.5 Applied Framework of Needs Analysis to Business English | 第26-27页 |
2.6.6 Skill-Based Approach in Business English | 第27页 |
2.6.7 Learning-Centered Approach | 第27页 |
2.7 Key Issues in Business English | 第27-31页 |
2.7.1 Communicative Events in Business English | 第28-30页 |
2.7.2 Cross-Cultural Communication in Business English | 第30-31页 |
2.7.3 The Role of Business English Teachers | 第31页 |
2.8 Summary | 第31-33页 |
CHAPTER THREE DESCRIPPTION of the SURVEY QUESTIONNAIRES | 第33-45页 |
3.1 General Research Questions | 第33-34页 |
3.2 Respondents | 第34页 |
3.3 Description of the Instrument | 第34-35页 |
3.4 Data Collection | 第35页 |
3.5 Analysis of the Feedback | 第35-43页 |
3.5.1 Attitudes towards Taking Business English Courses in Pre-experience Learners | 第36-37页 |
3.5.2 Practical Business Skills in English to be Improved | 第37页 |
3.5.3 Problems in Current Business English Courses | 第37-39页 |
3.5.4 General Conception and Training Model on Business English | 第39-40页 |
3.5.5 Requirement on Business English Teachers | 第40-41页 |
3.5.6 A Comparative Analysis of Key Communicative Events | 第41页 |
3.5.7 Attitudes towards What is Offered in College on Business English | 第41-42页 |
3.5.8 Influential Factors in Business Communication | 第42-43页 |
3.5.9 Practical Suggestions from the Job-experienced Learners | 第43页 |
3.6 Limitations | 第43-44页 |
3.7 Summary | 第44-45页 |
CHAPTER FOUR FINDINGS AND DISCUSSION | 第45-54页 |
4.1 Needs of Business English for Chinese Professionals | 第45-46页 |
4.2 Language Training versus Skill Training | 第46-47页 |
4.3 Comparison of Key Communicative Events | 第47-48页 |
4.4 Classification of Needs Concerning Chinese Professionals | 第48-49页 |
4.5 Some Factors Related to Effective Business Communication | 第49-50页 |
4.6 Comparison of Business English Courses among Universities | 第50-52页 |
4.7 The Making of Business English Teachers | 第52-53页 |
4.8 Summary | 第53-54页 |
CHAPTER FIVE CONCLUSION | 第54-56页 |
ACKNOWLEDGEMENTS | 第56-57页 |
REFERENCES | 第57-60页 |
APPENDIX | 第60-65页 |