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The Study of Curriculum Design of Business English (CIMA) in College Based on Needs Analysis

ACKNOWLEDGEMENTS第8-9页
ABSTRACT第9-10页
摘要第11-13页
CONTENTS第13-16页
CHPTER Ⅰ INTRODUCTION第16-20页
    1.1 Background of the Study第16-17页
    1.2 Purpose and Significance of the Study第17-18页
    1.3 Organization of the Thesis第18-20页
CHAPTER Ⅱ LITERATURE REVIEW第20-40页
    2.1 Studies of English for Specific Purposes (ESP)第20-25页
        2.1.1 The Definition of ESP第20-21页
        2.1.2 The Development of ESP (Abroad and Home)第21-24页
        2.1.3 The Classification of ESP第24-25页
    2.2 Studies of Business English第25-30页
        2.2.1 The Different Perspectives of Business English第25-27页
        2.2.2 The Classification of Business English and its Learners第27-29页
            2.2.2.1 The Classification of Business English第27-28页
            2.2.2.2 The Classification of Business English Learners第28-29页
        2.2.3 The Development of Business English Teaching第29-30页
    2.3 Needs and Needs Analysis第30-35页
        2.3.1 The Definition and Classification of Needs第30-32页
        2.3.2 The Definition of Needs Analysis第32-33页
        2.3.3 The Models of Needs Analysis第33-35页
    2.4 Curriculum第35-40页
        2.4.1 The Definitions of Curriculum第36-37页
        2.4.2 Researches on the Curriculum Design Based on Needs Analysis第37-40页
CHAPTER Ⅲ RESEARCH METHODOLOGY第40-43页
    3.1 Research Questions第40页
    3.2 Participants第40-41页
    3.3 Instruments第41-42页
    3.4 Data Collection第42页
    3.5 Data Analysis第42-43页
CHAPTER Ⅳ RESULTS AND DISCUSSION第43-56页
    4.1 Questionnaire for the Undergraduates第43-49页
        4.1.1 Students’ Employment Objective and Motivation of Choosing Business English (CIMA) Major第43-44页
        4.1.2 Students’ Attitude toward Business English Skills, Current Curriculum design and Teachers第44-46页
        4.1.3 Learners’ Expectations and Lacks第46-48页
        4.1.4 Students’ Satisfaction Level of Current Curriculum Design第48-49页
    4.2 Questionnaire for the Graduates第49-56页
        4.2.1 Types of Companies and Positions第50页
        4.2.2 Frequency of Using English and Related CIMA Courses Knowledge第50-51页
        4.2.3 Frequencies of Using Related CIMA Courses Knowledge and Types of Companies第51-52页
        4.2.4 Frequencies of Using Related CIMA Courses Knowledge and Types of Positions第52-53页
        4.2.5 Attitude toward Professional Knowledge and Skills and Positions第53-54页
        4.2.6 Attitude toward Current Curriculum Design第54-56页
CHAPTER Ⅴ CONCLUSIONS第56-62页
    5.1 Major Findings第56-57页
    5.2 Suggestions第57-60页
        5.2.1 Formulate Reasonable Teaching Objectives第57-58页
        5.2.2 “Students-Centered” Classroom第58-60页
        5.2.3 The Construction of Teaching Staff第60页
    5.3 Limitation第60-62页
REFERENCES第62-65页
APPENDIX 1第65-67页
APPENDIX 2第67-69页
APPENDIX 3第69-71页
APPENDIX 4第71-73页
Appendix 5第73-74页
APPENDIX 6第74-75页
APPENDIX 7第75-78页

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