| Acknowledgements | 第1-7页 |
| Abstract | 第7-9页 |
| 摘要 | 第9-10页 |
| Chapter One Introduction | 第10-17页 |
| ·Objective of the Study | 第10-13页 |
| ·Structure of the Thesis | 第13-15页 |
| ·Data in Current Analysis | 第15-17页 |
| Chapter Two An Overview of the Previous Studies on Advertising English and Advertising Translation | 第17-31页 |
| ·Advertising and Advertising English | 第17-24页 |
| ·Advertising | 第17-21页 |
| ·Advertising English | 第21-24页 |
| ·An Overview of the Previous Studies on Advertising English and Advertising Translation | 第24-31页 |
| Chapter Three A Brief Interpretation of Advertising Text and Functional Analysis | 第31-45页 |
| ·A Brief Introduction to Text Analysis | 第31-36页 |
| ·Advertising English as A Special Register | 第36-41页 |
| ·Functional Analysis and Advertising Text | 第41-45页 |
| Chapter Four Analysis of Advertising English in Textual Metafunction | 第45-82页 |
| ·Introduction | 第45-46页 |
| ·Halliday’s Functional Grammar and Three Metafunctions | 第46-52页 |
| ·Analysis of Advertising English in Textual Metafunction | 第52-79页 |
| ·Thematic Structure in Advertising English | 第52-62页 |
| ·Information Structure in Advertising English | 第62-67页 |
| ·Cohesion in Advertising English | 第67-79页 |
| ·Analyzing Model for Advertising English in Textual Metafunction | 第79-82页 |
| Chapter Five Application of Textual Metafunction Analysis tEnglish-Chinese Advertising Translation | 第82-111页 |
| ·A Brief Introduction to Functional Translation | 第82-85页 |
| ·A Sketchy Interpretation of Textual Translation | 第85-87页 |
| ·Application of Textual Metafunction Analysis to English-Chinese Advertising Translation | 第87-107页 |
| ·Analysis of Thematic Structure Applied to English-Chinese Advertising Translation | 第88-96页 |
| ·Analysis of Information Structure Applied to English-Chinese Advertising Translation | 第96-100页 |
| ·Analysis of Cohesion Applied to English-Chinese Advertising Translation | 第100-107页 |
| ·Case Study—Translation of A Whole Ad | 第107-111页 |
| Chapter Six Conclusion | 第111-113页 |
| Bibliography | 第113-116页 |
| Appendix I: The Ad for Case Study of Section 5.4 | 第116-117页 |
| Appendix II: General Sources for the Ads in the Present Study | 第117-118页 |
