| Acknowledgements | 第6-7页 |
| 摘要 | 第7-8页 |
| Abstract | 第8页 |
| Chapter One Introduction | 第12-16页 |
| 1.1 Research Background | 第13页 |
| 1.2 Problem Statement | 第13-14页 |
| 1.3 Research Questions | 第14-15页 |
| 1.4 Significance of the Study | 第15页 |
| 1.5 Organization of the thesis | 第15-16页 |
| Chapter Two Literature Review | 第16-33页 |
| 2.1 Defining Culture | 第16-17页 |
| 2.2 Intercultural Communication Competence (ICC) | 第17-27页 |
| 2.2.1 Clarification of "competence" | 第17-18页 |
| 2.2.2 Definition of Intercultural Communication Competence (ICC) | 第18-20页 |
| 2.2.3 Models of Intercultural Communication Competence (ICC) | 第20-27页 |
| 2.3 Ethnography and Its Application | 第27-33页 |
| 2.3.1 Ethnography in Anthropology and Its Characteristics | 第28-29页 |
| 2.3.2 Ethnography in the Virtual World | 第29-30页 |
| 2.3.3 Studies on Application of the Ethnographic Approach in ICC Development | 第30-33页 |
| Chapter Three Research Design and Method | 第33-46页 |
| 3.1 Research Design | 第33-36页 |
| 3.1.1 Rationale of Research Design | 第33-34页 |
| 3.1.2 Research Procedure | 第34-35页 |
| 3.1.3 Researcher's Role | 第35页 |
| 3.1.4 Researcher's Bias and Trustworthiness of This Study | 第35-36页 |
| 3.2 Participants | 第36-37页 |
| 3.3 Partners of Participants | 第37-39页 |
| 3.4 Data collection | 第39页 |
| 3.5 Pilot Study | 第39-46页 |
| 3.5.1 Results Concerning IME's Effect on Participants' ICC Development | 第40-44页 |
| 3.5.2 Results Concerning Design Appropriateness of the IME | 第44-46页 |
| Chapter Four Data Analysis and Findings | 第46-64页 |
| 4.1 Data Analysis | 第47页 |
| 4.2 Findings | 第47-64页 |
| 4.2.1 Effectiveness of the IME in Developing ICC | 第47-59页 |
| 4.2.2 Applicability of IME as an Approach to Develop ICC | 第59-61页 |
| 4.2.3 Additional Findings | 第61-64页 |
| Chapter Five Conclusions and Implications | 第64-68页 |
| 5.1 Conclusions | 第64-65页 |
| 5.2 Implications | 第65-66页 |
| 5.3 Limitations and Suggestions for Future Research | 第66-68页 |
| References | 第68-74页 |
| Appendix 1:Guidelines for the Internet-mediated ethnography (IME) Project | 第74-78页 |
| Appendix 2 | 第78-81页 |
| Appendix 3:Interview Questions in the Main Study | 第81-82页 |
