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理想化认知模型视角下公益广告语用预设生成机制研究

Abstract第4-6页
摘要第7-12页
Introduction第12-16页
    0.1 Background of the Thesis第12-14页
    0.2 Aims of the Thesis第14页
    0.3 Methodology of the Thesis第14页
    0.4 Organization of the Thesis第14-16页
Chapter 1 Literature Review第16-30页
    1.1 Previous Studies on PP第16-27页
        1.1.1 Theoretical Studies on PP第16-24页
            1.1.1.1 Definitions of PP第17-19页
            1.1.1.2 Properties of PP第19-21页
            1.1.1.3 Selection Strategies and Functions of PP第21-24页
        1.1.2 Practical Studies on PP第24-27页
    1.2 Comments on the Previous Studies on PP第27-29页
        1.2.1 Merits of the Previous Studies on PP第28页
        1.2.2 Demerits of the Previous Studies on PP第28-29页
    1.3 Summary第29-30页
Chapter 2 Idealized Cognitive Models第30-42页
    2.1 Definition of ICM第30-32页
    2.2 Four Models of ICM第32-40页
        2.2.1 Image-Schematic Models第32-34页
        2.2.2 Propositional Models第34-36页
        2.2.3 Metaphoric Models第36-38页
        2.2.4 Metonymic Models第38-40页
    2.3 The Relationship between the Four Models第40-41页
    2.4 Summary第41-42页
Chapter 3 An ICM Classification of PP Based on the Relationshipbetween ICM and PP in PSAs第42-56页
    3.1 The Relationship between ICM and PP in PSAs第42-49页
        3.1.1 Cognitive Context as Link between ICM and PP in PSAs .. 31第42-45页
        3.1.2 Image-schematic Models as Foundations between ICM andPP in PSAs第45-49页
            3.1.2.1 Image-Schematic Models as Foundations betweenMetaphoric Models, Metonymic Models and PP in PSAs第45-48页
            3.1.2.2 Image-Schematic Models as Foundations betweenPropositional Models and PP in PSAs第48-49页
    3.2 Different Types of PP in PSAs第49-54页
        3.2.1 Propositional PP in PSAs第50-51页
        3.2.2 Metaphoric PP in PSAs第51-53页
        3.2.3 Metonymic PP in PSAs第53-54页
    3.3 Summary第54-56页
Chapter 4 An ICM Explanation on the Generation Mechanism ofDifferent Types of PP in PSAs第56-78页
    4.1 The Generation Mechanism of Different Types of PP in PSAs第56-58页
    4.2 The Generation Mechanism of Propositional PP第58-64页
        4.2.1 The Generation Mechanism of Propositional PP without theApplication of Imaginative Devices第58-61页
        4.2.2 The Generation Mechanism of Propositional PP with theApplication of Imaginative Devices第61-64页
    4.3 The Generation Mechanism of Metaphoric PP第64-70页
        4.3.1 The Generation Mechanism of Metaphoric PP without LIKE54第65-67页
        4.3.2 The Generation Mechanism of Metaphoric PP第67-70页
    4.4 The Generation Mechanism of Metonymic PP第70-76页
        4.4.1 The Generation Mechanism of Part-Whole Metonymic PP第70-73页
        4.4.2 The Generation Mechanism of Part-Part Metonymic PP第73-76页
    4.5 Summary第76-78页
Conclusion第78-82页
    1. Work Done in the Thesis第78页
    2. Major Findings of the Thesis第78-80页
    3. Significance of the Thesis第80页
    4. Limitations of the Thesis第80-82页
Bibliography第82-86页
Appendix第86-98页
Acknowledgements第98-99页

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