Cultural Turn | 第1-10页 |
Introduction | 第10-12页 |
PART Ⅰ Translation and Culture | 第12-53页 |
Chapter I Introduction to Translation of English | 第12-17页 |
·Development of Translation study | 第12-14页 |
·Concepts of Translation | 第14-17页 |
Chapter II Culture and Cultural Turn | 第17-42页 |
·Introduction to Culture | 第17-28页 |
·Definitions and Connotations | 第17-20页 |
·Foundations of Culture | 第20-23页 |
·Characteristics of Culture | 第23-25页 |
·Three Levels of Culture | 第25-27页 |
·Basic Functions of Culture | 第27-28页 |
·Chinese and Western Cultures | 第28-34页 |
·Chinese Culture | 第28-31页 |
·Western Culture | 第31-34页 |
·Cultural Turn | 第34-42页 |
·Introduction to Cultural Turn | 第34-38页 |
·The Origin and Implication of the Cultural Turn | 第34-37页 |
·Cultural Turn and Linguistic Turn | 第37-38页 |
·Cultural Turn in Translation | 第38-42页 |
·Inevitability of Culture Study in Translation | 第38-40页 |
·Importance of Cultural Sensitivity | 第40-41页 |
·Third Culture | 第41-42页 |
Chapter III Translation and Culture | 第42-53页 |
·Relationship between Translation and Culture | 第42-48页 |
·Translation and Culture | 第42-43页 |
·Culture and Language | 第43-46页 |
·Translation, Culture and Language | 第46-48页 |
·Two Angles of View | 第48-49页 |
·Two Steps - Translation in Terms of Culture | 第49-53页 |
·Understanding | 第49-51页 |
·Expressing | 第51-53页 |
PART II Cultural Turn in Translating Business English | 第53-86页 |
Chapter Ⅰ A General Introduction to International Business English | 第53-54页 |
·Definition of International Business English | 第53页 |
·Features of International Business English | 第53-54页 |
ChapterⅡ Translation of International Business English | 第54-61页 |
·Importance of Translation of International Business English | 第54-55页 |
·Present Situation of Translation of International Business English | 第55-56页 |
·International Business is a Course of Translation | 第56-57页 |
·Criteria of International Business English Translation | 第57-61页 |
·"4E's" Criteria | 第57-60页 |
·Related Translation Criteria | 第60-61页 |
·Functional Equivalence | 第60-61页 |
·"Semantic Translation" and "Communicative Translation" | 第61页 |
Chapter III Cultural Turn in Translation of International Business English | 第61-86页 |
·Business and Cross-cultural Communication | 第62-76页 |
·Cross-Cultural Differences in Communication | 第64-75页 |
·Verbal Communication | 第64-65页 |
·Nonverbal Communication | 第65-66页 |
·Time | 第66-67页 |
·Space | 第67-68页 |
·Colour | 第68-69页 |
·Number | 第69-71页 |
·Animal | 第71-75页 |
·Religion | 第75页 |
·Causes of Cross-Cultural Difference | 第75-76页 |
·Impact of Culture upon Cross-cultural Business | 第76-82页 |
·Culture Influences Decision-making in Advertisement | 第76-79页 |
·Impacts of Cultural Differences on International Business Negotiation | 第79-82页 |
·Introduction of Business Negotiation | 第79-80页 |
·Cultural impacts Business Negotiation | 第80-82页 |
·Cultural Adaptation | 第82-86页 |
PART Ⅲ Conclusion | 第86-87页 |
Bibliography | 第87-91页 |
Acknowledgement | 第91页 |