Acknowledgments | 第1-4页 |
Abstract in Chinese | 第4-5页 |
Abstract in English | 第5-7页 |
Part Ⅰ Introduction | 第7-17页 |
1.1 Language and communication | 第7-8页 |
1.2.1 International business communication by letter | 第7页 |
1.2.2 The importance of international business letters | 第7-8页 |
1.2.3 English language and international business communication | 第8页 |
1.3 Politeness and Politeness Principle of pragmaties | 第8-17页 |
1.3.1 What's politeness? | 第8页 |
1.3.2 Face, positive face and negative face | 第8-9页 |
1.3.3 Positive and negative politeness | 第9页 |
1.3.4 Politeness Principle of pragmatics and international business letters communicating pleasant and unpleasant news | 第9-17页 |
Part Ⅱ Politeness Principle of pragmatics and pleasant-news international business letters | 第17-27页 |
2.1 What are pleasant-news international business letters? | 第17页 |
2.2 The language characteristics of pleasant-news international business letters | 第17-20页 |
2.3 The sequence of ideas of pleasant-news international business letters | 第20页 |
2.4 Kinds of pleasant-news international business letters | 第20-27页 |
Part Ⅲ Politeness Principle of pragmatics and unpleasant-news business letters | 第27-42页 |
3.1 What are unpleasant-news international business letters? | 第27页 |
3.2 The language characteristics of international business letters? | 第27-34页 |
3.3 The sequence of the ideas of unpleasant-news international business letters | 第34-36页 |
3.4 Kinds of unpleasant-news international business letters | 第36-42页 |
Part Ⅳ Conclusion | 第42-44页 |
Bibliography | 第44-45页 |