| Abstract | 第1-7页 |
| 摘要 | 第7-10页 |
| Chapter Ⅰ Introduction | 第10-15页 |
| ·General Statement | 第10-11页 |
| ·Significance of This Research | 第11-12页 |
| ·Rationale for the Present Research | 第12-14页 |
| ·Motivation of the Present Research | 第12-13页 |
| ·Reasons for Applying Interpersonal Meaning | 第13页 |
| ·Data and Approach for Analysis | 第13-14页 |
| ·General Organization of This Thesis | 第14-15页 |
| Chapter Ⅱ Literature Review | 第15-20页 |
| ·Previous Study about Advertising English | 第15-17页 |
| ·Previous Application of Interpersonal Meaning | 第17-19页 |
| ·Summary | 第19-20页 |
| Chapter Ⅲ Theoretical Foundation | 第20-35页 |
| ·A Conceptual Framework of SFG | 第20-23页 |
| ·The Framework of Interpersonal Function | 第23-31页 |
| ·Person System | 第23-25页 |
| ·Mood | 第25-27页 |
| ·Modality | 第27-31页 |
| ·Data Collection and Discussion | 第31-35页 |
| ·Features of Advertisements | 第31页 |
| ·Data Collection of the Modern Sports-brands Ads | 第31-35页 |
| Chapter Ⅳ Realization of Interpersonal Meaning in Sports-brands Ads | 第35-51页 |
| ·Overview | 第35页 |
| ·Realization of Person System in Sports-brands Ads | 第35-40页 |
| ·Interpersonal Meaning of the First Person Pronoun in Ads | 第36-38页 |
| ·Interpersonal Meaning of the Second Person Pronoun in Ads | 第38-39页 |
| ·Interpersonal Meaning of the Third Person Pronoun in Ads | 第39-40页 |
| ·Realization of Mood System in Sports-brands Ads | 第40-46页 |
| ·Speech Roles and Speech Functions | 第40-42页 |
| ·Realization of Mood in Sports-brands Ads | 第42-46页 |
| ·Realization of Declarative Mood | 第42-44页 |
| ·Realization of Interrogative Mood | 第44页 |
| ·Realization of Imperative Mood | 第44-46页 |
| ·Realization of Modal System in Sports-brands Ads | 第46-50页 |
| ·Realization of Modalization | 第47-49页 |
| ·Modal Auxiliary | 第47-49页 |
| ·Modal Adjuncts | 第49页 |
| ·Realization of Modulation | 第49-50页 |
| ·Summary | 第50-51页 |
| Chapter Ⅴ Conclusion | 第51-54页 |
| ·Major Findings | 第51-52页 |
| ·Implications of the Thesis | 第52页 |
| ·Limitations and Suggestions for Future Research | 第52-54页 |
| Bibliography | 第54-57页 |
| Appendix | 第57-58页 |
| Acknowledgement | 第58页 |
