| 摘要 | 第3-5页 |
| Abstract | 第5-6页 |
| Introduction | 第9-14页 |
| Chapter 1 Literature Review | 第14-21页 |
| 1.1 Brief Introduction of Online Recruitment Advertisements | 第14-16页 |
| 1.2 Domestic and Overseas Study of Recruitment Advertisements | 第16-19页 |
| 1.3 Recent Researches on Schema Theory in China | 第19-21页 |
| Chapter 2 Theoretical Frame work | 第21-29页 |
| 2.1 The Development of Schema Theory | 第21页 |
| 2.2 The Definition and Characteristics of Schema Theory | 第21-24页 |
| 2.3 Three Types of Schemata | 第24-26页 |
| 2.3.1 Linguistic Schema | 第25页 |
| 2.3.2 Content Schema | 第25-26页 |
| 2.3.3 Formal Schema | 第26页 |
| 2.4 The Significance of Schema Theory | 第26-29页 |
| Chapter 3 The Instructive Function of Sche ma Theory | 第29-50页 |
| 3.1 The Instructive Function of Linguistic Schema | 第29-37页 |
| 3.1.1 Applicants: Understanding of Language of Online Recruitment Advertisements | 第29-36页 |
| 3.1.2 Recruiting Staff: The Translation of Job Descriptions | 第36-37页 |
| 3.2 The Instructive Function of Content Schema | 第37-45页 |
| 3.2.1 Applicants: The Understanding of Content of Online Recruitment Advertisements | 第37-39页 |
| 3.2.2 Applicants: The Compiling of Resumes | 第39-40页 |
| 3.2.3 Recruiting staff: The Understanding of Content of Online Recruitment Advertisements and Choosing Appropriate Candidates ......32 | 第40-42页 |
| 3.2.4 Recruiting staff: The Compiling of Job Advertisements | 第42-44页 |
| 3.2.5 Recruiting staff: The Translation of Job Advertisements | 第44-45页 |
| 3.3 The Instructive Function of Formal Schema | 第45-50页 |
| 3.3.1 The Schematic Interpretation of Recruitment Advertisement Genre | 第45-46页 |
| 3.3.2 Fixed Structure of Online Recruitment Advertisements | 第46-48页 |
| 3.3.3 The Objectives of Communication and Power Relations Between Applicants and Employers | 第48-50页 |
| Conclusion | 第50-52页 |
| Bibliography | 第52-56页 |
| Appendix | 第56-86页 |
| Acknowledgements | 第86页 |
