摘要 | 第5-6页 |
ABSTRACT | 第6页 |
Contents | 第7-9页 |
Chapter One Introduction | 第9-15页 |
1.1 Introduction to the Popularity of Apple Products | 第9-10页 |
1.2 Introduction to Steve Jobs as a Cultural Icon and his Biography | 第10-13页 |
1.3 Significance of this Thesis | 第13-14页 |
1.4 Organization of this Thesis | 第14-15页 |
Chapter Two Literature Review | 第15-24页 |
2.1 Previous Studies on Steve Jobs and his Legendary Products | 第15-17页 |
2.2 Historical Studies on American Dream | 第17-21页 |
2.2.1 The Old American Dream of Puritans in Pioneering Periods | 第18-19页 |
2.2.2 The New American Dream of Consumption Industrial Age | 第19-21页 |
2.3 Criticism on American Dream | 第21-24页 |
Chapter Three Demonstration of American Dream in the Equal Opportunity for Success | 第24-35页 |
3.1 The Possibility of Equal Opportunity | 第24-31页 |
3.1.1 Family Background and Success | 第25-29页 |
3.1.1.1 Family-inspired Ethic | 第25-27页 |
3.1.1.2 The Idealized V.S Diversified Family Pattern in American Dream | 第27-29页 |
3.1.2 Education Background and Success | 第29-31页 |
3.2 The Promise of Upward Social Mobility | 第31-35页 |
3.2.1 Wealth and Success-God's Calling | 第31-32页 |
3.2.2 Bourgeois Ideology | 第32-35页 |
Chapter Four Embodiment of American Dream in Religious Freedom and Belief | 第35-46页 |
4.1 Religious Freedom and Job's Belief in Zen Buddhism | 第36-37页 |
4.2 Practice and the Principles of Zen Buddhism | 第37-46页 |
4.2.1 Awareness of the Law of Causality | 第38-40页 |
4.2.1.1 Impact of Inner Peace on Rational Thinking | 第38-39页 |
4.2.1.2 Acceptance of the Setbacks Head-on | 第39-40页 |
4.2.2 Non-attachmenf | 第40-46页 |
4.2.2.1 Lead a Simple and Frugal Life Style | 第41-43页 |
4.2.2.2 Implement Simplicity in Product Design | 第43-46页 |
Chapter Five Representation of American Dream in the Entrepreneurship and Working Ethic | 第46-52页 |
5.1 Entrepreneurship and Creativity | 第46-48页 |
5.2 Working Ethic | 第48-52页 |
5.2.1 Self-disciplined and Great Dedication to Details | 第49-50页 |
5.2.2 Hardworking Ethic | 第50-52页 |
Chapter Six Conclusion | 第52-54页 |
Reference | 第54-58页 |
个人简介 | 第58-59页 |
导师简介 | 第59-61页 |
获得成果目录 | 第61-62页 |
Acknowledgement | 第62页 |