| Acknowledgements | 第1-5页 |
| ABSTRACT | 第5-9页 |
| 摘要 | 第9-16页 |
| CHAPTER I INTRODUCTION | 第16-22页 |
| ·RESEARCH BACKGROUND | 第16-17页 |
| ·PURPOSE AND SIGNIFICANCE OF THE PRESENT STUDY | 第17-19页 |
| ·KEY RESEARCH QUESTIONS | 第19-20页 |
| ·ORGANIZATION OF THE THESIS | 第20-22页 |
| CHAPTER II LITERATURE REVIEW | 第22-43页 |
| ·DEFINITIONS AND CONCEPTS | 第22-31页 |
| ·Language, culture and communication | 第22-27页 |
| ·A general concept of culture | 第22-24页 |
| ·The relationship between language and culture | 第24-25页 |
| ·The relationship between culture and communication | 第25-27页 |
| ·Cross-cultural communicative competence | 第27-31页 |
| ·Chomsky’s competence | 第27页 |
| ·Communicative competence | 第27-30页 |
| ·Cross-cultural communicative competence | 第30-31页 |
| ·PRAGMATIC FAILURE | 第31-43页 |
| ·Thomas’definition and classification of pragmatic failure | 第32-37页 |
| ·Definition | 第32-33页 |
| ·Classification | 第33-37页 |
| ·Domestic researches on pragmatic failure | 第37-40页 |
| ·The classification of pragmatic failure in the present study | 第40-43页 |
| CHAPTER III INVESTIGATION OF PRAGMATIC COMPETENCE OF CHINESE EFL LEARNERS | 第43-54页 |
| ·KEY RESEARCH QUESTIONS | 第43页 |
| ·METHODOLOGY | 第43-48页 |
| ·Subjects | 第43-45页 |
| ·Methods of data collection | 第45页 |
| ·Sources, form and content of data | 第45-47页 |
| ·Schedules and procedures for gathering data | 第47-48页 |
| ·DATA AND DISCUSSION | 第48-54页 |
| ·Data | 第48-50页 |
| ·Discussion | 第50-54页 |
| CHAPTER IV SOURCES FOR PRAGMATIC FAILURE | 第54-73页 |
| ·PRAGMATIC PERSPECTIVE | 第54-60页 |
| ·The cooperative principle | 第55-57页 |
| ·The politeness principle | 第57-59页 |
| ·Speech act theory | 第59-60页 |
| ·CULTURAL PERSPECTIVE—ENGLISH AND CHINESE VALUE SYSTEMS | 第60-73页 |
| ·Individualism versus collectivism | 第61-64页 |
| ·Self-reliance versus dependence | 第64-65页 |
| ·Equality versus hierarchy | 第65-66页 |
| ·Directness versus indirectness | 第66-68页 |
| ·Different attitudes toward time | 第68-70页 |
| ·Different attitudes toward space | 第70-71页 |
| ·Different body motion and gestures | 第71-73页 |
| CHAPTER V A COMPARATIVE ANALYSIS OF CROSS-CULTURAL COMMUNICATION BASED ON PRAGMATICS AND CULTURE | 第73-90页 |
| ·A CROSS-CULTURAL COMPARISON OF ADDRESS FORMS | 第73-75页 |
| ·A CROSS-CULTURAL COMPARISON OF GREETINGS | 第75-76页 |
| ·A CROSS-CULTURAL COMPARISON OF OPENING OF CONVERSATIONS | 第76-79页 |
| ·A CROSS-CULTURAL COMPARISON OF INVITATIONS | 第79-81页 |
| ·A CROSS-CULTURAL COMPARISON OF REFUSALS | 第81-82页 |
| ·A CROSS-CULTURAL COMPARISON OF GIFT-GIVING | 第82-83页 |
| ·A CROSS-CULTURAL COMPARISON OF COMPLIMENTS | 第83-85页 |
| ·A CROSS-CULTURAL COMPARISON OF APOLOGIES | 第85-86页 |
| ·A CROSS-CULTURAL COMPARISON OF VISIT-ARRANGING | 第86-87页 |
| ·A CROSS-CULTURAL COMPARISON OF LEAVE-TAKING | 第87-90页 |
| CHAPTER VI ENHANCEMENT OF STUDENTS’CROSS-CULTURAL COMMUNICATIVE COMPETENCE | 第90-98页 |
| ·AROUSING STUDENTS’CROSS-CULTURAL AWARENESS | 第90-91页 |
| ·TEACHING CULTURE TO LEARNERS | 第91-92页 |
| ·INTRODUCING PRAGMATIC PRINCIPLES | 第92-93页 |
| ·CREATING CROSS-CULTURAL ATMOSPHERE | 第93-94页 |
| ·HELPING STUDENTS TO APPRECIATE THEIR NATIVE CULTURE | 第94-95页 |
| ·HELPING STUDENTS TO AVOID CULTURAL STEREOTYPES AND ETHNOCENTRISM | 第95-98页 |
| CHAPTER VII CONCLUSION | 第98-101页 |
| ·MAJOR FINDINGS | 第98页 |
| ·THEORETICAL AND PEDAGOGICAL IMPLICATIONS | 第98-99页 |
| ·LIMITATIONS OF THE PRESENT STUDY | 第99-100页 |
| ·SUGGESTIONS FOR FURTHER RESEARCH | 第100-101页 |
| BIBLIOGRAPHY | 第101-107页 |
| APPENDIX | 第107-115页 |