Chapter 1 Introduction | 第1-13页 |
1.1 Communication and Communication Pattern Defined | 第6-8页 |
1.2 Rationale for the Study | 第8-10页 |
1.2.1 American Firmsas Major Foreign Investorsin China | 第8-9页 |
1.2.2 American Multinationalsin China as a Good Study Model | 第9-10页 |
1.3 Perspective of the Study and a Possible Contribution to Further Study | 第10-11页 |
1.4 Organization of the Study | 第11-13页 |
Chapter 2 LiteratureReview | 第13-29页 |
2.1 What is Culture | 第13-17页 |
2.1.1 Culture Defined | 第13-15页 |
2.1.2 Culture Structure | 第15-17页 |
2.2 Chinese Culture and American Culture | 第17-20页 |
2.2.1 Chinese Culture | 第17-19页 |
2.2.2 American Culture | 第19-20页 |
2.3 Cultural Dimensions | 第20-29页 |
2.3.1 Hofstede's Cultural Dimensions | 第21-24页 |
2.3.2 Michael Bond's Long-versus-Short Term Orientation | 第24-25页 |
2.3.3 Explicit versus Implicit Communication | 第25-28页 |
2.3.4 CrossCulture Communications and Multinationals | 第28-29页 |
Chapter 3 Analysis of Differences in Communication Patterns between the Chineseandthe Americans and Hypotheses to be Tested | 第29-47页 |
3.1 Harmonious Relationship versus Individualism | 第31-35页 |
3.2 Power/Authority and Solidarity/Equality | 第35-38页 |
3.3 Discourse Formsand Verbal Communication Styles | 第38-42页 |
3.4 Different Privacy-regulations | 第42-44页 |
3.5 Different Stylesof Approaching Conflicts | 第44-47页 |
Chapter 4 Researchon the Differencesin Communication Patterns between Chinese and American Employeesinan American Multinationalin China | 第47-65页 |
4.1 Research Method | 第47-51页 |
4.1.1 Selection of the Study Model | 第47-48页 |
4.1.2 About the Questionnaire | 第48-49页 |
4.1.3 Participants | 第49-50页 |
4.1.4 Limitations | 第50-51页 |
4.2 Data Processing and Questionnaire Results | 第51-65页 |
4.2.1 Hypothesis 1 Harmonious relationship and Individualism | 第51-54页 |
4.2.2 Hypothesis 2 Power/Equality | 第54-58页 |
4.2.3 Hypothesis 3 Discourse Formsand Verbal Communication Styles | 第58-60页 |
4.2.4 Hypothesis 4 Different Privacy Regulations | 第60-62页 |
4.2.5 Hypothesis 5 Different Stylesof Approaching Conflicts | 第62-65页 |
Chapter 5 Conclusions and Suggestions | 第65-68页 |
Appendix | 第68-75页 |
Bibliography | 第75-76页 |