| ABSTRACT | 第1-5页 |
| 内容摘要 | 第5-9页 |
| Chapter I Introduction of Wal-Mart | 第9-18页 |
| ·The development of Wal-Mart | 第9-11页 |
| ·Managerial Strategies of Wal-Mart | 第11-15页 |
| ·Every Day Low Price | 第11-12页 |
| ·Customer Orientation | 第12-13页 |
| ·The Standard Management of Corporate Culture | 第13-15页 |
| ·Wal-Mart Presence in China | 第15-18页 |
| Chapter II Wal-Mart Supply Chain | 第18-30页 |
| ·Definition of Supply Chain | 第18页 |
| ·Evolution of Supply Chain Management | 第18-20页 |
| ·Models of Supply Chain | 第20-23页 |
| ·Members of Supply Chain | 第23-30页 |
| Chapter III Wal-Mart Advanced Logistic System | 第30-47页 |
| ·Effective Distribution Center | 第31-33页 |
| ·Advanced Satellite Communication Network | 第33-35页 |
| ·Leading Global Information Technology | 第35-47页 |
| Chapter IV Evaluation of Wal-Mart Supply Chain in China | 第47-56页 |
| ·Politics and Law Difference | 第50-51页 |
| ·Culture Difference | 第51页 |
| ·Consumer Behavior Difference | 第51-53页 |
| ·Infrastructure Difference | 第53-56页 |
| Chapter V Present Status of China's Retailing Supply Chain Management | 第56-66页 |
| ·Present Status of China's Retailing SCM | 第56-58页 |
| ·Main Operation Mode of Supply Chain | 第58-61页 |
| ·Problems in Supply Chain Management | 第61-66页 |
| ·Weakness in Implementation of SCM | 第61页 |
| ·Lack of Partnership with Suppliers | 第61-63页 |
| ·Laggard Logistic Infrastructure | 第63-65页 |
| ·Low Informatization Degree | 第65-66页 |
| Chapter VI Implications of Wal-Mart Success to China's Retailing | 第66-82页 |
| ·Enhancing Supply Chain Management Consciousness | 第66-71页 |
| ·Sticking to Chain Operation | 第66-69页 |
| ·Making Right Decisions for Supply Chain | 第69-71页 |
| ·Optimization of Logistic Distribution System and Stock Management | 第71-78页 |
| ·Speeding up the Development of Modern Logistics | 第71-76页 |
| ·Identifying Distribution Pattern | 第76-77页 |
| ·Enhancing the Development of Logistics Information | 第77-78页 |
| ·Strengthening Strategic Cooperation with Suppliers | 第78-79页 |
| ·Fostering Talents for Supply Chain Management | 第79-80页 |
| ·Accelerating Technology Applications | 第80页 |
| ·Strong Support from Government | 第80页 |
| ·Introducing Foreign Investment and Accelerating the Integration of the Logistics Industry | 第80-82页 |
| CONCLUSION | 第82-83页 |
| REFERENCE | 第83-85页 |
