| 摘要 | 第4-5页 |
| Abstract | 第5-6页 |
| Acknowledgements | 第7-9页 |
| Introduction | 第9-16页 |
| Chapter One Profit-Chasers at Vogue Filtering Cover | 第16-32页 |
| 1.1 Ownership and Profit Orientation of Newhouse Family | 第16-23页 |
| 1.1.1 Falling into the Hands of S.I. Newhouse, Jr | 第16-18页 |
| 1.1.2 Profit Gaining the Upper Hand | 第18-23页 |
| 1.2 Pressure of Reaching Target Customers from Advertisers | 第23-32页 |
| 1.2.1 Vogue’s Heavy Reliance on Advertisers | 第24-26页 |
| 1.2.2 Pressure and Censorship from Advertisers | 第26-32页 |
| Chapter Two Vogue News Sources Defining Cover Formation | 第32-47页 |
| 2.1“The Devil Wears Prada”Setting Fashion Trend | 第33-42页 |
| 2.1.1 Anna Wintour Making Her Way to Fashion World | 第33-37页 |
| 2.1.2 Gatekeeper Going Beyond Traditional Supervision | 第37-42页 |
| 2.2 Fashion Writers Shaping Cover Topics | 第42-47页 |
| 2.2.1 Vogue Writers Defining Specific Cover Topics | 第43-44页 |
| 2.2.2 Setting Ways to Talk about“the Fashion World” | 第44-47页 |
| Chapter Three“Flattering”Readers’ Pressure on Vogue Cover | 第47-62页 |
| 3.1 Paying Attention to Reader Response | 第47-52页 |
| 3.1.1 Marketing Research for Decision Reference | 第48-49页 |
| 3.1.2“Talking Back”Conveying Readers’ Opinions | 第49-52页 |
| 3.2 Making Changes over Readers’ Criticism | 第52-62页 |
| 3.2.1 Publication of“All Black”Issue | 第52-56页 |
| 3.2.2 Launch of Vogue“Health Initiative” | 第56-62页 |
| Conclusion | 第62-65页 |
| Works Cited | 第65-70页 |
