ACKNOWLEDGEMENT | 第1-5页 |
内容摘要 | 第5-6页 |
ABSTRACT | 第6-9页 |
Introduction | 第9-11页 |
Chapter I. Literature Review | 第11-15页 |
·Previous Study of Culture | 第11-13页 |
·Previous Study of Language | 第13-15页 |
Chapter II. The Interaction between Language and Culture | 第15-27页 |
·Literature Review of The Sapir-Whorf Hypothesis | 第15-17页 |
·The Ways Language Influences Thought | 第17-20页 |
·The Impact of Various Aspects of Language on Thoughts | 第20-24页 |
·The Interaction between Language and Culture | 第24-26页 |
·Summary | 第26-27页 |
Chapter III. The impact of corporate language on corporate culture | 第27-36页 |
·Corporate Culture | 第27-30页 |
·The Impact of Corporate Language on Corporate Culture | 第30-35页 |
·Summary | 第35-36页 |
Chapter Ⅳ. Case Study | 第36-57页 |
·“Connecting People”and Nokia Corporate Culture | 第36-43页 |
·“Made with Passion”and The Body Shop Corporate Culture | 第43-49页 |
·“Built for The Road Ahead”and Ford Motor Company Culture | 第49-57页 |
Conclusion | 第57-58页 |
Bibliography | 第58-60页 |