| 引言 | 第6-8页 |
| Abstract | 第8页 |
| 1. Introduction | 第9-11页 |
| 2. Literature review | 第11-20页 |
| 2.1 The Role of Regional Headquarters | 第11-14页 |
| 2.2 Criteria for the creation of a HQ in Asia Pacific | 第14-15页 |
| 2.3 The development of the Asian Business Centers:Singapore, Hong Kong, and Shanghai | 第15-18页 |
| 2.4 The European Chamber of Commerce survey on APAC Headquarters | 第18-20页 |
| 3. Macro-Economic review and Asia Pacific Scenario Definition | 第20-38页 |
| 3.1 Analysis of the distribution of regional HQ in APAC | 第20-23页 |
| 3.2 Best business hubs:a comparative data analysis on Shanghai, Hong Kong, and Singapore | 第23-38页 |
| 3.2.1 Macroeconomic environment comparison | 第24-31页 |
| 3.2.2 Microeconomic environment | 第31-38页 |
| The importance of soft variables in the location decision | 第35-38页 |
| 4. Research Development | 第38-71页 |
| 4.1 Explanation of the research methodology | 第38-41页 |
| 4.1.1 Screening interviews | 第39页 |
| 4.1.2 Questionnaire generation | 第39页 |
| 4.1.3 Sample description and analysis | 第39-41页 |
| 4.2 Analysis of the results of the questionnaire | 第41-68页 |
| 4.2.1 Headquarters'Presence and Asia Pacific Coverage | 第42-47页 |
| 4.2.2 Main advantages and criticalities of the APAC HQ's location | 第47-50页 |
| 4.2.3 Identification of the main selection criteria | 第50-68页 |
| Proximity to Markets | 第56-59页 |
| Proximity to Production Facilities and Supply Markets | 第59-62页 |
| Market Environment Conditions | 第62-64页 |
| Human Capital Access and the Retention Debate | 第64-67页 |
| Standard of Living | 第67-68页 |
| 4.3 Future relocations and trends | 第68-71页 |
| 5. Conclusion | 第71-76页 |
| 5.1 Comparison with the European Chamber of Commerce survey's results | 第71-73页 |
| 5.2 Final considerations | 第73-74页 |
| 5.3 Suggestions for further research | 第74-76页 |
| 6. Bibliography | 第76-80页 |
| 7. Appendix | 第80-94页 |
